SunTrust Robinson Humphrey analyst Robert Peck reiterated a Buy rating and bumped his price target on comScore (NASDAQ: SCOR) to $65.00 (from $63.00) following 'beat and raise' Q2.

Peck commented, "Beat and raise, street forecasts will revise higher (we view 2H guidance as conservative). Management affirmed that Google vCE is out of beta and reaffirmed prior vCE revenue guidance for >$100m in 2017. Management also noted that vCE is currently measuring 3b impressions a day ex Google. This implies a >$50m annualized revenue run-rate already ex Google. Maintain Buy."

The firm's 2015 revenue/EBITDA/EPS goes to $376m/$93m/$1.76 from $375m/$91m/$1.76, 2016 goes to $435m/$113m/$2.01 from $435m/$112m/$1.85.

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Shares of comScore closed at $56.68 yesterday.