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Form 8-K Groupon, Inc. For: Feb 12

February 12, 2015 4:03 PM


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
FORM 8-K
 
CURRENT REPORT
Pursuant to Section 13 or 15(d) of
the Securities Exchange Act of 1934
 
Date of Report (Date of earliest event reported): February 12, 2015
 
GROUPON, INC.
(Exact name of registrant as specified in its charter)
 
 
 
 
 
 
 
Delaware
(State or other
jurisdiction
of incorporation)
 
1-35335
(Commission
File Number)
 
27-0903295
(I.R.S. Employer
Identification No.)

 
 
 
 
600 West Chicago Avenue
Suite 400
Chicago, Illinois
 (Address of principal executive offices)
 
60654
(Zip Code)
 
312-334-1579
(Registrant's telephone number, including area code)
 
N/A
(Former name or former address, if changed since last report)
 
 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
 
o            Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
 
o            Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
 
o            Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
 
o            Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))








Item 2.02.    Results of Operations and Financial Condition.
On February 12, 2015, the Company issued a press release announcing its financial results for its fiscal year ended December 31, 2014. A copy of the press release is attached hereto as Exhibit 99.1.





    
Item 9.01.
 
Financial Statements and Exhibits.
 
 
 
(d) Exhibits
 
 
Exhibit No.
 
Description
 
 
 
99.1*
 
Earnings Press Release dated February 12, 2015

*The information in Exhibit 99.1 is being furnished and shall not be deemed to be "filed" for the purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), or incorporated by reference in any filing under the Securities Act or the Exchange Act, except as shall be expressly set forth by specific reference in such a filing.





 






SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
 
 
 
 
 
GROUPON, INC.
 
 
 
 
 
 
Dated: February 12, 2015
By:
/s/ Jason E. Child
 
Name:
Jason E. Child
 
Title:
Chief Financial Officer








Exhibit Index

Exhibit No.
 
Description
 
 
 
99.1*
 
Earnings Press Release dated February 12, 2015

*The information in Exhibit 99.1 is being furnished and shall not be deemed to be "filed" for the purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), or incorporated by reference in any filing under the Securities Act or the Exchange Act, except as shall be expressly set forth by specific reference in such a filing.







Exhibit 99.1

Groupon Announces Fourth Quarter and Fiscal Year 2014 Results
 
Fourth quarter gross billings of $2.1 billion, $7.6 billion for the full year
Fourth quarter revenue of $925.4 million, $3.2 billion for the full year
Fourth quarter Adjusted EBITDA of $87.0 million, $253.4 million for the full year
Fourth quarter GAAP earnings per share of $0.01; non-GAAP earnings per share of $0.06
 
CHICAGO - (BUSINESS WIRE) - February 12, 2015 - Groupon, Inc. (NASDAQ: GRPN) today announced financial results for the quarter and fiscal year ended December 31, 2014.
 
“2014 was a transformational year for Groupon, as we made significant progress in our strategy to become the world’s leading local commerce destination,” said Eric Lefkofsky, CEO of Groupon. “Global billings hit their highest level ever in the quarter, growing more than 30%, driven in part by our reignited North America Local business. We now turn our attention to further building out our marketplace to ensure that our more than 260 million subscribers have an amazing experience every time they use Groupon.”

Fourth Quarter 2014 Summary
 
Gross billings, which reflect the total dollar value of customer purchases of goods and services, increased 31% globally to $2.1 billion in the fourth quarter 2014, compared with $1.6 billion in the fourth quarter 2013. Excluding the $82.2 million unfavorable impact from year-over-year changes in foreign exchange rates throughout the quarter, billings increased 36% compared with fourth quarter 2013. On this F/X neutral basis, North America billings increased 20%, EMEA increased 8% and Rest of World increased 154%, driven by the first-quarter acquisition of Ticket Monster.

Revenue increased 20%, to $925.4 million in the fourth quarter 2014, compared with $768.4 million in the fourth quarter 2013. Excluding the $32.5 million unfavorable impact from year-over-year changes in foreign exchange rates throughout the quarter, revenue increased 25% compared with fourth quarter 2013. On this F/X neutral basis, North America revenue increased 24%, EMEA increased 18% and Rest of World increased 50%.

Gross profit was $393.5 million in the fourth quarter 2014, compared with $378.2 million in the fourth quarter 2013.

Adjusted EBITDA, a non-GAAP financial measure, was $87.0 million in the fourth quarter 2014, compared with $72.0 million in the fourth quarter 2013, as higher gross profit was partially offset by increased investment related to the Ticket Monster and ideel acquisitions, as well as an unfavorable impact from year-over-year changes in foreign exchange rates.

Net income attributable to common stockholders was $8.8 million, or $0.01 per share. Non-GAAP earnings per share was $0.06.






Fourth quarter 2014 results included $11.4 million of pre-tax non-operating foreign currency losses and a $16.7 million decrease to income tax expense from a reduction in liabilities for uncertain tax positions.

Operating cash flow for the trailing twelve months ended December 31, 2014 was $288.8 million. Free cash flow, a non-GAAP financial measure, was $266.0 million in the fourth quarter 2014, bringing free cash flow for the trailing twelve months ended December 31, 2014 to $200.5 million.

At the end of the quarter, Groupon had $1.1 billion in cash and cash equivalents.
 
Full Year 2014 Summary
 
Gross billings increased 32% globally to $7.6 billion in 2014, compared with $5.8 billion in 2013. Excluding the $39.9 million unfavorable impact from year-over-year changes in foreign exchange rates throughout the year, billings increased 32% compared with 2013. On this F/X neutral basis, North America billings increased 16%, EMEA increased 4% and Rest of World increased 144%, driven by the first-quarter acquisition of Ticket Monster.

Revenue increased 24%, to $3.2 billion in 2014, compared with $2.6 billion in 2013. Excluding the $26.1 million unfavorable impact from year-over-year changes in foreign exchange rates throughout the year, revenue increased 25% compared with 2013. On this F/X neutral basis, North America revenue increased 20%, EMEA increased 30% and Rest of World increased 38%.
 
Gross profit was $1.55 billion in 2014, compared with $1.50 billion in 2013.
 
Adjusted EBITDA was $253.4 million in 2014, compared with $286.7 million in 2013, reflecting SG&A expense related to the Ticket Monster and ideel acquisitions, as well as an increase in overall marketing expense.
 
Net loss attributable to common stockholders was $73.1 million, or $0.11 per share. Non-GAAP earnings per share was $0.08.
 
2014 results included $31.5 million of pre-tax non-operating foreign currency losses and $24.4 million of decreases to income tax expense from reductions in liabilities for uncertain tax positions.
 
Definitions and reconciliations of all non-GAAP financial measures are included below in the section titled “Non-GAAP Financial Measures” and in the accompanying tables.
 
Highlights
 
Units: Global units, defined as vouchers and products sold before cancellations and refunds, exceeded 100 million for the first quarter ever, increasing 81% year-over-year to 101 million





in the fourth quarter 2014. North America units increased 11%, EMEA units increased 20% and Rest of World units increased 340%, driven by the first-quarter acquisition of Ticket Monster.
Active deals: At the end of the fourth quarter 2014, on average, active deals were approximately 370,000 globally, compared with approximately 300,000 at the end of the third quarter 2014. North American active deals increased to over 135,000.
Active customers: Active customers, or customers that have purchased a voucher or product within the last twelve months, grew 23% year-over-year, to 53.9 million as of December 31, 2014, comprising 24.1 million in North America, 15.2 million in EMEA, and 14.6 million in Rest of World.
Customer spend: Fourth quarter 2014 trailing twelve month billings per average active customer was $155, compared with $149 in the third quarter 2014.
Traffic: Almost 110 million people have now downloaded Groupon mobile apps worldwide. In addition, monthly unique visitors, or the count of users accessing Groupon on both web and mobile devices, was over 160 million globally at the end of the fourth quarter 2014.
Search: In the fourth quarter 2014, approximately 26% of total transactions in North America were related to search, compared with 19% in the fourth quarter 2013.
Rest of World: Rest of World generated billings growth of 141% and a segment operating loss of $16.2 million in the fourth quarter 2014, $13.1 million of which was related to Ticket Monster, reflecting continued investment in that business. The company announced last quarter that it is exploring a range of financing and strategic alternatives for its Asian businesses, including Ticket Monster. As part of that process, multiple parties have expressed preliminary interest in Ticket Monster, although it is too early to comment on structure, pricing or the likelihood of a transaction, as the process is still underway. Excluding Ticket Monster, Rest of World was near break even in the quarter, compared with a $14.7 million segment operating loss in the fourth quarter 2013.

Share Repurchase Program
During the fourth quarter 2014, Groupon repurchased 1,152,100 shares of its Class A common stock at an average price of $7.04 per share, for an aggregate purchase price of $8.1 million. Under the existing authorization, Groupon has repurchased a total of 27,239,104 shares at an average price of $7.29 per share, for an aggregate purchase price of $198.5 million. Groupon is authorized to repurchase up to an additional $101.5 million of Class A common stock under the August 2013 share repurchase authorization. The program, which is intended to partially offset dilution from employee stock grants, terminates in August 2015.
 
Outlook
For the first quarter 2015, reflecting current foreign exchange rates, Groupon expects revenue of between $790 million and $840 million. This guidance anticipates approximately 500 basis points of unfavorable impact on the year-over-year growth rate from changes in foreign exchange rates.

In addition, based on current foreign exchange rates, and $15 million of continued investment in Tmon, Groupon expects Adjusted EBITDA for the first quarter 2015 of between $45 million and $65 million, and non-GAAP earnings per share of between $0.00 and $0.02.
 





For the full year 2015, Groupon is reiterating the target shared at its November 2014 Investor Day of at least 25% year-over-year growth in Adjusted EBITDA, or slightly higher on an F/X neutral basis. As such, Groupon expects Adjusted EBITDA for the full year of greater than $315 million.

Conference Call
A conference call will be webcast live today at 4:00 p.m. CT / 5:00 p.m. ET, and will be available on Groupon’s investor relations website at http://investor.groupon.com. This call will contain forward-looking statements and other material information regarding the Company’s financial and operating results.
 
Groupon encourages investors to use its investor relations website as a way of easily finding information about the company. Groupon promptly makes available on this website, free of charge, the reports that the company files or furnishes with the SEC, corporate governance information (including Groupon’s Global Code of Conduct), and select press releases and social media postings.
 
Non-GAAP Financial Measures
In addition to financial results reported in accordance with U.S. generally accepted accounting principles (U.S. GAAP), we have provided the following non-GAAP financial measures in this release and the accompanying tables: foreign exchange rate neutral operating results, adjusted EBITDA, free cash flow and non-GAAP earnings (loss) per share. These non-GAAP financial measures are presented to aid investors in better understanding Groupon's performance and to facilitate comparisons to many of our peers who present similar measures. However, these measures are not intended to be a substitute for those reported in accordance with U.S. GAAP. These measures may be different from non-GAAP financial measures used by other companies, even when similar terms are used to identify such measures. For reconciliations of these measures to the most applicable financial measures under U.S. GAAP, see "Non-GAAP Reconciliation Schedules" and "Supplemental Financial Information and Business Metrics" included in the tables accompanying this release.
 
We exclude the following items from one or more of our non-GAAP financial measures:
 
Stock-based compensation. We exclude stock-based compensation because it is primarily non-cash in nature and we believe that non-GAAP financial measures excluding this item provide meaningful supplemental information about our operating performance and liquidity.
 
Acquisition-related expense (benefit), net. Acquisition-related expense (benefit), net is comprised of the change in the fair value of contingent consideration arrangements and external transaction costs related to business combinations, primarily consisting of legal and advisory fees. The composition of our contingent consideration arrangements and the impact of those arrangements on our operating results vary over time based on a number of factors, including the terms of our business combinations and the timing of those transactions. We exclude acquisition-related expense (benefit), net because we believe that non-GAAP financial measures excluding this item provide meaningful supplemental information about our operating performance and facilitate comparisons to our historical operating results.
 





Depreciation and amortization. We exclude depreciation and amortization expenses because they are non-cash in nature and we believe that non-GAAP financial measures excluding these items provide meaningful supplemental information about our operating performance and liquidity.
 
Descriptions of the non-GAAP financial measures included in this release and the accompanying tables are as follows:
 
Foreign exchange rate neutral operating results show our current period operating results as if foreign currency exchange rates had remained the same as those in effect in the comparable prior-year period.
 
Adjusted EBITDA is a non-GAAP financial measure that we define as net income (loss) excluding income taxes, interest and other non-operating items, depreciation and amortization, stock-based compensation, and acquisition-related expense (benefit), net. Our definition of Adjusted EBITDA may differ from similar measures used by other companies, even when similar terms are used to identify such measures. Adjusted EBITDA is a key measure used by our management and Board of Directors to evaluate operating performance, generate future plans and make strategic decisions regarding the allocation of capital. Accordingly, we believe that Adjusted EBITDA provides useful information to investors and others in understanding and evaluating our operating results in the same manner as our management and Board of Directors.
Non-GAAP earnings (loss) per share adjusts our earnings (loss) per share to exclude the impact of stock-based compensation expense, amortization of acquired intangible assets, and acquisition-related expense (benefit), net, and the income tax effect of those items. We believe that this non-GAAP financial measure provides useful supplemental information for evaluating our operating performance.
We previously updated our non-GAAP earnings (loss) per share measure, effective beginning with the first quarter 2014, to exclude amortization of acquired intangible assets, net of tax, in addition to stock compensation and acquisition-related expenses, which we excluded historically. Due to our significant acquisition activity in January 2014 and potential acquisition activity in the future, we believe that excluding the impact of this item from our non-GAAP earnings (loss) per share measure enables more meaningful comparisons with our historical results. Beginning in the first quarter 2015, we will be updating our non-GAAP earnings per share measure to also exclude non-operating foreign currency gains and losses on intercompany balances. We believe that excluding this item will enable more meaningful comparisons with our historical results.
 
Free cash flow is a non-GAAP financial measure that comprises net cash provided by (used in) operating activities less purchases of property and equipment and capitalized software. We use free cash flow, and ratios based on it, to conduct and evaluate our business because, although it is similar to cash flow from operations, we believe that it typically represents a more useful measure of cash flows because purchases of fixed assets, software developed for internal-use and website development costs are necessary components of our ongoing operations. Free cash flow is not intended to represent the total increase or decrease in Groupon's cash balance for the applicable period.





 
Note on Forward-Looking Statements
The statements contained in this release that refer to plans and expectations for the next quarter, the full year or the future are forward-looking statements that involve a number of risks and uncertainties, and actual results could differ materially from those discussed. The risks and uncertainties that could cause our results to differ materially from those included in the forward-looking statements include, but are not limited to, volatility in our revenue and operating results; risks related to our business strategy including our marketing strategy and spend; effectively dealing with challenges arising from our international operations; retaining existing customers and adding new customers; retaining and adding new and high quality merchants; cyber security breaches; incurring expenses as we expand our business; competing successfully in our industry; maintaining favorable payment terms with our business partners; providing a strong mobile experience for our customers; delivery and routing of our emails; maintaining a strong brand; managing inventory and order fulfillment risks; integrating our technology platforms; managing refund risks; retaining our executive team; litigation; compliance with domestic and foreign laws and regulations, including the CARD Act and regulation of the Internet and e-commerce; tax liabilities; tax legislation; maintaining our information technology infrastructure; protecting our intellectual property; handling acquisitions, joint ventures and strategic investments effectively; seasonality; payment-related risks; customer and merchant fraud; global economic uncertainty; and our ability to raise capital if necessary. We urge you to refer to the factors included under the headings "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in the company's Annual Report on Form 10-K and subsequent Quarterly Reports on Form 10-Q, copies of which may be obtained by visiting the company's Investor Relations web site at http://investor.groupon.com or the SEC's web site at www.sec.gov. Groupon's actual results could differ materially from those predicted or implied and reported results should not be considered an indication of future performance.
 
You should not rely upon forward-looking statements as predictions of future events. Although Groupon believes that the expectations reflected in the forward-looking statements are reasonable, it cannot guarantee that the future results, levels of activity, performance or events and circumstances reflected in the forward-looking statements will be achieved or occur. Moreover, neither the company nor any other person assumes responsibility for the accuracy and completeness of the forward-looking statements. The forward-looking statements reflect Groupon’s expectations as of February 12, 2015. Groupon undertakes no obligation to update publicly any forward-looking statements for any reason after the date of this release to conform these statements to actual results or to changes in its expectations.
 
About Groupon
Groupon (NASDAQ: GRPN) is a global leader of local commerce and the place you start when you want to buy just about anything, anytime, anywhere. By leveraging the company’s global relationships and scale, Groupon offers consumers a vast marketplace of unbeatable deals all over the world. Shoppers discover the best a city has to offer on the web or on mobile with Groupon Local, enjoy vacations with Groupon Getaways, and find a curated selection of electronics, fashion, home furnishings and more with Groupon Goods.
 





Groupon is redefining how traditional small businesses attract, retain and interact with customers by providing merchants with a suite of products and services, including customizable deal campaigns, credit card payment processing capabilities, and point-of-sale solutions that help businesses grow and operate more effectively. To search for great deals or subscribe to Groupon emails, visit www.Groupon.com. To download Groupon's top-rated mobile apps, visit www.groupon.com/mobile. To learn more about the company’s merchant solutions and how to work with Groupon, visit www.GrouponWorks.com
 

Contacts:
 
Investor Relations
Public Relations
Genny Konz
Bill Roberts
312-999-3098
312-459-5191
 
 
 
 
 
 
 
 
 
 
 






Groupon, Inc.
Summary Consolidated and Segment Results
(in thousands, except share and per share amounts)
(unaudited)

 
 
Three Months Ended 
 December 31,
 
Y/Y % Growth
 
 
 
Y/Y % Growth excluding FX(2)
 
Year Ended 
 December 31,
 
Y/Y % Growth
 
 
 
Y/Y % Growth excluding FX(2)
 
 
2014
 
2013
 
 
FX Effect(2)
 
 
2014
 
2013
 
 
FX Effect(2)
 
Gross Billings(1):
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
North America
 
$
948,579

 
$
788,721

 
20.3

%
 
$
(939
)
 
20.4

%
 
$
3,303,479

 
$
2,847,244

 
16.0

%
 
$
(2,971
)
 
16.1

%
EMEA
 
560,541

 
565,713

 
(0.9
)
 
 
(49,057
)
 
7.8

 
 
2,046,807

 
1,983,599

 
3.2

 
 
(7,462
)
 
3.6

 
Rest of World
 
574,848

 
238,673

 
140.9

 
 
(32,203
)
 
154.3

 
 
2,230,674

 
926,487

 
140.8

 
 
(29,467
)
 
143.9

 
Consolidated gross billings
 
$
2,083,968

 
$
1,593,107

 
30.8

%
 
$
(82,199
)
 
36.0

%
 
$
7,580,960

 
$
5,757,330

 
31.7

%
 
$
(39,900
)
 
32.4

%
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Revenue:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
North America
 
$
550,974

 
$
443,784

 
24.2

%
 
$
(257
)
 
24.2

%
 
$
1,824,461

 
$
1,521,358

 
19.9

%
 
$
(862
)
 
20.0

%
EMEA
 
272,475

 
251,205

 
8.5

 
 
(24,066
)
 
18.0

 
 
961,130

 
742,915

 
29.4

 
 
(4,374
)
 
30.0

 
Rest of World
 
101,972

 
73,458

 
38.8

 
 
(8,209
)
 
50.0

 
 
406,097

 
309,382

 
31.3

 
 
(20,838
)
 
38.0

 
Consolidated revenue
 
$
925,421

 
$
768,447

 
20.4

%
 
$
(32,532
)
 
24.7

%
 
$
3,191,688

 
$
2,573,655

 
24.0

%
 
$
(26,074
)
 
25.0

%
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Income (loss) from operations
 
$
18,394

 
$
13,352

 
37.8

%
 
$
(828
)
 
44.0

%
 
$
(14,842
)
 
$
75,754

 
(119.6
)
%
 
$
1,389

 
(121.4
)
%
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net income (loss) attributable to Groupon, Inc.
 
$
8,788

 
$
(81,247
)
 
 
 
 
 
 
 
 
 
$
(73,090
)
 
$
(95,393
)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Net income (loss) per share
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Basic
 
$
0.01

 
$
(0.12
)
 
 
 
 
 
 
 
 
 
$
(0.11
)
 
$
(0.14
)
 
 
 
 
 
 
 
 
Diluted
 
$
0.01

 
$
(0.12
)
 
 
 
 
 
 
 
 
 
$
(0.11
)
 
$
(0.14
)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Weighted average number of shares outstanding
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Basic
 
671,885,967

 
668,046,073

 
 
 
 
 
 
 
 
 
674,832,393

 
663,910,194

 
 
 
 
 
 
 
 
Diluted
 
681,543,847

 
668,046,073

 
 
 
 
 
 
 
 
 
674,832,393

 
663,910,194

 
 
 
 
 
 
 
 

(1)
Represents the total dollar value of customer purchases of goods and services, excluding applicable taxes and net of estimated refunds.
(2)
Represents the change in financial measures that would have resulted had average exchange rates in the reporting periods been the same as those in effect during the three months and year ended December 31, 2013.







Groupon, Inc.
Condensed Consolidated Statements of Cash Flows
(in thousands)
(unaudited)
 
 
Three Months Ended December 31,
 
Year Ended December 31,
 
2014
 
2013
 
2014
 
2013
Operating activities
 
 
 
 
 
 
 
Net income (loss)
$
11,384

 
$
(78,861
)
 
$
(63,919
)
 
$
(88,946
)
Adjustments to reconcile net income (loss) to net cash provided by operating activities:
 
 
 
 
 
 
 
Depreciation and amortization of property, equipment and software
26,323

 
18,637

 
97,799

 
67,823

Amortization of acquired intangible assets
11,054

 
5,495

 
47,122

 
21,626

Stock-based compensation
32,061

 
32,239

 
122,019

 
121,462

Deferred income taxes
(9,150
)
 
(16,830
)
 
(11,106
)
 
(18,055
)
Excess tax benefits on stock-based compensation
(3,407
)
 
(8,338
)
 
(15,980
)
 
(20,454
)
(Income) loss on equity method investments

 
(14
)
 
459

 
44

Net gain from changes in fair value of contingent consideration
(1,385
)
 
(895
)
 
(2,444
)
 
(3,171
)
Impairments of investments

 
85,925

 
2,036

 
85,925

Change in assets and liabilities, net of acquisitions:
 
 
 
 
 
 
 
Restricted cash
(951
)
 
2,264

 
6,010

 
2,183

Accounts receivable
15,607

 
1,990

 
(13,660
)
 
10,989

Prepaid expenses and other current assets
32,475

 
(76,052
)
 
78

 
(62,906
)
Accounts payable
(2,947
)
 
(5,421
)
 
(11,911
)
 
(31,288
)
Accrued merchant and supplier payables
176,325

 
160,758

 
115,106

 
88,468

Accrued expenses and other current liabilities
10,909

 
31,843

 
(16,182
)
 
4,053

Other, net
(11,476
)
 
25,535

 
33,397

 
40,679

Net cash provided by operating activities
286,822

 
178,275

 
288,824

 
218,432

 
 
 
 
 
 
 
 
Net cash used in investing activities
(35,889
)
 
(23,330
)
 
(229,456
)
 
(96,315
)
 
 
 
 
 
 
 
 
Net cash used in financing activities
(21,088
)
 
(55,444
)
 
(194,156
)
 
(81,697
)
 
 
 
 
 
 
 
 
Effect of exchange rate changes on cash and cash equivalents
(13,100
)
 
1,114

 
(33,771
)
 
(9,237
)
Net increase (decrease) in cash and cash equivalents
216,745

 
100,615

 
(168,559
)
 
31,183

Cash and cash equivalents, beginning of period
855,168

 
1,139,857

 
1,240,472

 
1,209,289

Cash and cash equivalents, end of period
$
1,071,913

 
$
1,240,472

 
$
1,071,913

 
$
1,240,472







Groupon, Inc.
Condensed Consolidated Statements of Operations 
(in thousands, except share and per share amounts)
(unaudited)

 
 
Three Months Ended December 31,
 
Year Ended December 31,
 
 
2014
 
2013
 
2014
 
2013
Revenue:
 
 
 
 
 
 
 
 
Third party and other
 
$
395,366

 
$
401,688

 
$
1,627,539

 
$
1,654,654

Direct
 
530,055

 
366,759

 
1,564,149

 
919,001

Total revenue
 
925,421

 
768,447

 
3,191,688

 
2,573,655

Cost of revenue:
 
 
 
 
 
 
 
 
Third party and other
 
59,659

 
52,538

 
241,885

 
232,062

Direct
 
472,303

 
337,701

 
1,400,617

 
840,060

Total cost of revenue
 
531,962

 
390,239

 
1,642,502

 
1,072,122

Gross profit
 
393,459

 
378,208

 
1,549,186

 
1,501,533

Operating expenses:
 
 
 
 
 
 
 
 
Marketing
 
65,909

 
56,505

 
269,043

 
214,824

Selling, general and administrative
 
309,965

 
306,086

 
1,293,716

 
1,210,966

Acquisition-related (benefit) expense, net
 
(809
)
 
2,265

 
1,269

 
(11
)
  Total operating expenses
 
375,065

 
364,856

 
1,564,028

 
1,425,779

Income (loss) from operations
 
18,394

 
13,352

 
(14,842
)
 
75,754

Other expense, net(1)
 
(11,467
)
 
(84,833
)
 
(33,353
)
 
(94,663
)
Income (loss) before provision for income taxes
 
6,927

 
(71,481
)
 
(48,195
)
 
(18,909
)
(Benefit) provision for income taxes
 
(4,457
)
 
7,380

 
15,724

 
70,037

Net income (loss)
 
11,384

 
(78,861
)
 
(63,919
)
 
(88,946
)
Net income attributable to noncontrolling interests
 
(2,596
)
 
(2,386
)
 
(9,171
)
 
(6,447
)
Net income (loss) attributable to Groupon, Inc.
 
$
8,788

 
$
(81,247
)
 
$
(73,090
)
 
$
(95,393
)
 
 
 
 
 
 
 
 
 
Net income (loss) per share
 
 
 
 
 
 
 
 
Basic
 
$
0.01

 
$
(0.12
)
 
$
(0.11
)
 
$
(0.14
)
Diluted
 
$
0.01

 
$
(0.12
)
 
$
(0.11
)
 
$
(0.14
)
 
 
 
 
 
 
 
 
 
Weighted average number of shares outstanding
 
 
 
 
 
 
 
 
Basic
 
671,885,967

 
668,046,073

 
674,832,393

 
663,910,194

Diluted
 
681,543,847

 
668,046,073

 
674,832,393

 
663,910,194


(1)
Other expense, net includes foreign currency (losses) gains of $(11.4) million and $0.9 million for the three months ended December 31, 2014 and 2013, respectively, and $(31.5) million and $(10.3) million for the year ended December 31, 2014 and 2013, respectively. For the three months and year ended December 31, 2013, Other expense, net includes an $85.5 million impairment of the Company's minority investment in Life Media Limited ("F-tuan"), an entity with operations in China.






Groupon, Inc.
Condensed Consolidated Balance Sheets
(in thousands, except share and per share amounts)

 
 
December 31, 2014
 
December 31, 2013
 
 
(unaudited)
 
 
Assets
 
 
 
 

Current assets:
 
 

 
 

Cash and cash equivalents
 
$
1,071,913

 
$
1,240,472

Accounts receivable, net
 
105,154

 
83,673

Deferred income taxes
 
16,271

 
27,938

Prepaid expenses and other current assets
 
207,991

 
210,415

Total current assets
 
1,401,329

 
1,562,498

Property, equipment and software, net
 
182,475

 
134,423

Goodwill
 
447,810

 
220,827

Intangible assets, net
 
110,557

 
28,443

Investments
 
24,298

 
20,652

Deferred income taxes, non-current
 
41,835

 
35,941

Other non-current assets
 
19,293

 
39,226

Total Assets
 
$
2,227,597

 
$
2,042,010

Liabilities and Equity
 
 
 
 
Current liabilities:
 
 
 
 
Accounts payable
 
$
21,855

 
$
27,573

Accrued merchant and supplier payables
 
910,567

 
752,943

Accrued expenses
 
230,352

 
226,986

Deferred income taxes
 
32,510

 
47,558

Other current liabilities
 
130,312

 
132,718

Total current liabilities
 
1,325,596

 
1,187,778

Deferred income taxes, non-current
 
773

 
10,853

Other non-current liabilities
 
136,284

 
131,697

Total Liabilities
 
1,462,653

 
1,330,328

Commitments and contingencies
 
 
 
 
Stockholders' Equity
 
 
 
 
Class A common stock, par value $0.0001 per share, 2,000,000,000 shares authorized, 699,008,084 shares issued and 671,768,980 shares outstanding at December 31, 2014 and 670,149,976 shares issued and 665,717,176 shares outstanding at December 31, 2013
 
70

 
67

Class B common stock, par value $0.0001 per share, 10,000,000 shares authorized, 2,399,976 shares issued and outstanding at December 31, 2014 and December 31, 2013
 

 

Common stock, par value $0.0001 per share, 2,010,000,000 shares authorized, no shares issued and outstanding at December 31, 2014 and December 31, 2013
 

 

Additional paid-in capital
 
1,847,420

 
1,584,211

Treasury stock, at cost, 27,239,104 shares at December 31, 2014 and 4,432,800 shares at December 31, 2013
 
(198,467
)
 
(46,587
)
Accumulated deficit
 
(921,960
)
 
(848,870
)
Accumulated other comprehensive income
 
35,763

 
24,830

Total Groupon, Inc. Stockholders' Equity
 
762,826

 
713,651

Noncontrolling interests
 
2,118

 
(1,969
)
Total Equity
 
764,944

 
711,682

Total Liabilities and Equity
 
$
2,227,597

 
$
2,042,010







Groupon, Inc.
Segment Information
(in thousands)
(unaudited)
 
 
Three Months Ended 
 December 31,
 
Year Ended 
 December 31,
 
 
 
2014
 
2013
 
2014
 
2013
 
North America
 
 
 
 
 
 

 
 
 
Gross billings (1)
 
$
948,579

 
$
788,721

 
$
3,303,479

 
$
2,847,244

 
Revenue
 
550,974

 
443,784

 
1,824,461

 
1,521,358

 
Segment cost of revenue and operating expenses (2)
 
520,140

 
418,214

 
1,755,113

 
1,380,746

 
Segment operating income (2)
 
$
30,834

 
$
25,570

 
$
69,348

 
$
140,612

 
Segment operating income as a percent of segment gross billings
 
3.3

%
3.2

%
2.1

%
4.9

%
Segment operating income as a percent of segment revenue
 
5.6

%
5.8

%
3.8

%
9.2

%
 
 
 
 
 
 
 
 
 
 
EMEA
 
 
 
 
 
 
 
 
 
Gross billings (1)
 
$
560,541

 
$
565,713

 
$
2,046,807

 
$
1,983,599

 
Revenue
 
272,475

 
251,205

 
961,130

 
742,915

 
Segment cost of revenue and operating expenses (2)
 
237,468

 
214,187

 
857,062

 
631,409

 
Segment operating income (2)
 
$
35,007

 
$
37,018

 
$
104,068

 
$
111,506

 
Segment operating income as a percent of segment gross billings
 
6.2

%
6.5

%
5.1

%
5.6

%
Segment operating income as a percent of segment revenue
 
12.8

%
14.7

%
10.8

%
15.0

%
 
 
 
 
 
 
 
 
 
 
Rest of World
 
 
 
 
 
 
 
 
 
Gross billings (1)
 
$
574,848

 
$
238,673

 
$
2,230,674

 
$
926,487

 
Revenue
 
101,972

 
73,458

 
406,097

 
309,382

 
Segment cost of revenue and operating expenses (2)
 
118,167

 
88,190

 
471,067

 
364,295

 
Segment operating loss (2)
 
$
(16,195
)
 
$
(14,732
)
 
$
(64,970
)
 
$
(54,913
)
 
Segment operating loss as a percent of segment gross billings
 
(2.8
)
%
(6.2
)
%
(2.9
)
%
(5.9
)
%
Segment operating loss as a percent of segment revenue
 
(15.9
)
%
(20.1
)
%
(16.0
)
%
(17.7
)
%
 
(1)
Represents the total dollar value of customer purchases of goods and services, excluding applicable taxes and net of estimated refunds.
(2)
Segment cost of revenue and operating expenses and segment operating income (loss) exclude stock-based compensation and acquisition-related (benefit) expense, net.





Groupon, Inc.
Non-GAAP Reconciliation Schedules
(in thousands, except share and per share amounts)
(unaudited) 

Adjusted EBITDA and non-GAAP earnings per share are non-GAAP financial measures. The Company reconciles Adjusted EBITDA to the most comparable U.S. GAAP financial measure, "Net (loss) income," for the periods presented and the Company reconciles non-GAAP earnings per share to the most comparable U.S. GAAP financial measure, "Diluted net income (loss) per share," for the periods presented.

The following is a quarterly reconciliation of Adjusted EBITDA to the most comparable U.S. GAAP financial measure, "Net (loss) income."
    
 
Q4 2013
 
Q1 2014
 
Q2 2014
 
Q3 2014
 
Q4 2014
Net (loss) income
$
(78,861
)
 
$
(35,363
)
 
$
(20,922
)
 
$
(19,018
)
 
$
11,384

Adjustments:
 
 
 
 
 
 
 
 
 
  Stock-based compensation
32,239

 
23,729

 
31,655

 
34,574

 
32,061

  Acquisition-related expense (benefit), net
2,265

 
1,785

 
597

 
(304
)
 
(809
)
  Depreciation and amortization
24,132

 
34,740

 
34,658

 
38,146

 
37,377

  Other expense, net
84,833

 
840

 
1,023

 
20,023

 
11,467

  Provision (benefit) for income taxes
7,380

 
14,570

 
12,045

 
(6,434
)
 
(4,457
)
Total adjustments
150,849

 
75,664

 
79,978

 
86,005

 
75,639

Adjusted EBITDA
$
71,988

 
$
40,301

 
$
59,056

 
$
66,987

 
$
87,023


The following is a reconciliation of Adjusted EBITDA to the most comparable U.S. GAAP financial measure, "Net loss" for the years ended December 31, 2014 and 2013:

    
 
 
Year Ended December 31,
 
2014
 
2013
Net loss
$
(63,919
)
 
$
(88,946
)
Adjustments:
 
 
 
  Stock-based compensation
122,019

 
121,462

  Acquisition-related expense (benefit), net
1,269

 
(11
)
  Depreciation and amortization
144,921

 
89,449

  Other expense, net
33,353

 
94,663

  Provision for income taxes
15,724

 
70,037

Total adjustments
317,286

 
375,600

Adjusted EBITDA
$
253,367

 
$
286,654

























The following is a reconciliation of diluted net income (loss) per share to diluted non-GAAP earnings per share for the three months and year ended December 31, 2014:
    
 
 
Three Months Ended 
 December 31, 2014
 
Year Ended 
 December 31, 2014
Net income (loss) attributable to common stockholders
 
$
8,788

 
$
(73,090
)
Stock-based compensation
 
32,061

 
122,019

Amortization of acquired intangible assets
 
11,054

 
47,122

Acquisition-related (benefit) expense, net
 
(809
)
 
1,269

Income tax effect of adjustments
 
(13,503
)
 
(44,593
)
Net earnings attributable to common stockholders excluding stock-based compensation, amortization of acquired intangible assets and acquisition-related (benefit) expense, net
 
$
37,591

 
$
52,727

 
 
 
 
 
Diluted shares
 
681,543,847

 
674,832,393

Incremental diluted shares
 

 
10,152,694

Adjusted diluted shares
 
681,543,847

 
684,985,087

 
 
 
 
 
Diluted net income (loss) per share
 
$
0.01

 
$
(0.11
)
Impact of stock-based compensation, amortization of acquired intangible assets and acquisition-related (benefit) expense, net(1)
 
0.05

 
0.19

Non-GAAP earnings per share(1)
 
$
0.06

 
$
0.08


(1)
The sum of per share amounts for quarterly periods may not equal year-to-date amounts due to rounding.





Groupon, Inc.
Non-GAAP Reconciliation Schedules
(in thousands, except share and per share amounts)
(unaudited) 

Foreign exchange rate neutral operating results are non-GAAP financial measures. The Company reconciles foreign exchange rate neutral operating results to the most comparable U.S. GAAP financial measures, "Gross billings," "Revenue" and "Income (loss) from operations," respectively, for the periods presented. The Company reconciles "foreign exchange rate neutral Gross billings growth" and "foreign exchange rate neutral Revenue growth" to year-over-year growth rates for the most comparable U.S. GAAP financial measures, "Gross billings growth" and "Revenue growth," respectively, for the periods presented. The Company reconciles foreign exchange rate neutral Gross billings growth excluding our Korean operations to year-over-year growth rates for the most comparable U.S. GAAP financial measure "Gross billings growth" for our Rest of World segment.
The effect on the Company's gross billings, revenue and income (loss) from operations from changes in exchange rates versus the U.S. Dollar for the three months ended December 31, 2014 was as follows: 
 
 
Three Months Ended December 31, 2014
 
Three Months Ended December 31, 2014
 
 
At Avg. Q4 2013
Rates
(1)
 
Exchange Rate
Effect
(2)
 
As
Reported
 
At Avg. Q3 2014
Rates
(3)
 
Exchange Rate
Effect
(2)
 
As
Reported
Gross billings
 
$
2,166,167

 
$
(82,199
)
 
$
2,083,968

 
$
2,157,789

 
$
(73,821
)
 
$
2,083,968

Revenue
 
957,953

 
(32,532
)
 
925,421

 
949,475

 
(24,054
)
 
925,421

Income (loss) from operations
 
$
19,222

 
$
(828
)
 
$
18,394

 
$
18,696

 
$
(302
)
 
$
18,394


The effect on the Company's gross billings, revenue and (loss) income from operations from changes in exchange rates versus the U.S. Dollar for the year ended December 31, 2014 was as follows: 
 
 
Year Ended December 31, 2014
 
Year Ended December 31, 2014
 
 
At Avg. 2013 YTD
Rates
(1)
 
Exchange Rate
Effect
(2)
 
As
Reported
 
At Avg. Q4'13 - Q3'14
Rates
(3)
 
Exchange Rate
Effect
(2)
 
As
Reported
Gross billings
 
$
7,620,860

 
$
(39,900
)
 
$
7,580,960

 
$
7,662,774

 
$
(81,814
)
 
$
7,580,960

Revenue
 
3,217,762

 
(26,074
)
 
3,191,688

 
3,224,026

 
(32,338
)
 
3,191,688

(Loss) income from operations
 
$
(16,231
)
 
$
1,389

 
$
(14,842
)
 
$
(14,358
)
 
$
(484
)
 
$
(14,842
)

(1)
Represents the financial statement balances that would have resulted had average exchange rates in the reporting period been the same as those in effect during the three months and year ended December 31, 2013.
(2)
Represents the increase or decrease in reported amounts resulting from changes in exchange rates from those in effect in the comparable period.
(3)
Represents the financial statement balances that would have resulted had average exchange rates in the reporting periods been the same as those in effect during the three and twelve months ended September 30, 2014.

The following is a quarterly reconciliation of foreign exchange rate neutral Gross billings growth from the comparable quarterly periods of the prior year to reported Gross billings growth from the comparable quarterly periods of the prior year.
    
 
 
Q4 2013
 
Q1 2014
 
Q2 2014
 
Q3 2014
 
Q4 2014
 
EMEA Gross billings growth, excluding FX
3

%
1

%
(4
)
%
10

%
8

%
FX Effect
3

 
3

 
4

 

 
(9
)
 
EMEA Gross billings growth
6

%
4

%

%
10

%
(1
)
%
 
 
 
 
 
 
 
 
 
 
 
 
Rest of World Gross billings growth, excluding FX
(2
)
%
133

%
141

%
147

%
154

%
FX Effect
(9
)
 
(10
)
 
4

 
8

 
(13
)
 
Rest of World Gross billings growth
(11
)
%
123

%
145

%
155

%
141

%
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Gross billings growth, excluding FX
5

%
30

%
27

%
37

%
36

%
FX Effect

 
(1
)
 
2

 
2

 
(5
)
 
Consolidated Gross billings growth
5

%
29

%
29

%
39

%
31

%





The following is a reconciliation of Rest of World foreign exchange rate neutral Gross billings growth, excluding the impact of Ticket Monster and Groupon's legacy Korean operations, from the comparable quarterly period of the prior year to reported Rest of World Gross billings growth from the comparable quarterly period of the prior year.
    
 
 
Q4 2014
 
Rest of World Gross billings growth, excluding Korean operations and FX
6

%
Korean operations impact on Gross billings growth
148

 
Rest of World Gross billings growth, excluding FX
154

%
FX Effect
(13
)
 
   Rest of World Gross billings growth
141

%
    
The following is a reconciliation of Ticket Monster foreign exchange rate neutral Gross billings growth from the comparable period of the prior year to Gross billings growth from the comparable period of the prior year.

    
 
 
Three Months Ended December 31, 2014(1)
 
Year Ended December 31, 2014(1)
 
Ticket Monster Gross billings growth, excluding FX
38

%
47

%
FX Effect
(4
)
 
5

 
   Ticket Monster Gross billings growth
34

%
52

%

(1)
The 2013 results of Ticket Monster used to measure Gross billings growth reflect the quarterly and full year periods prior to Groupon's acquisition of that business on January 2, 2014.

The following is a quarterly reconciliation of foreign exchange rate neutral Revenue growth from the comparable quarterly periods of the prior year to reported Revenue growth from the comparable quarterly periods of the prior year.
    
 
 
Q4 2013
 
Q1 2014
 
Q2 2014
 
Q3 2014
 
Q4 2014
 
EMEA Revenue growth, excluding FX
38

%
22

%
36

%
55

%
18

%
FX Effect
5

 
4

 
6

 
1

 
(10
)
 
EMEA Revenue growth
43

%
26

%
42

%
56

%
8

%
 
 
 
 
 
 
 
 
 
 
 
 
Rest of World Revenue growth, excluding FX
(6
)
%
35

%
44

%
26

%
50

%
FX Effect
(9
)
 
(12
)
 
(4
)
 

 
(11
)
 
Rest of World Revenue growth
(15
)
%
23

%
40

%
26

%
39

%
 
 
 
 
 
 
 
 
 
 
 
Consolidated Revenue growth, excluding FX
20

%
26

%
22

%
27

%
25

%
FX Effect

 

 
2

 

 
(5
)
 
Consolidated Revenue growth
20

%
26

%
24

%
27

%
20

%

    






Groupon, Inc.
Supplemental Financial Information and Business Metrics (11) 
(financial data in thousands; active customers in millions)
(unaudited)

 
 
Q4 2013
 
Q1 2014
 
Q2 2014
 
Q3 2014
 
Q4 2014
 
Segments
 
 
 
 
 
 
 
 
 
 
North America Segment:
 
 
 
 
 
 
 
 
 
 
Gross Billings (1):
 
 
 
 
 
 
 
 
 
 
 
Local(2) Gross Billings
$
439,131

 
$
456,952

 
$
461,366

 
$
446,573

 
$
499,250

 
 
Goods Gross Billings
286,039

 
242,896

 
247,618

 
242,893

 
369,033

 
 
Travel(2) Gross Billings
63,551

 
81,921

 
89,861

 
84,820

 
80,296

 
 
Total Gross Billings
$
788,721

 
$
781,769

 
$
798,845

 
$
774,286

 
$
948,579

 
 
Year-over-year growth
10

%
15

%
12

%
16

%
20

%
 
% Third Party and Other
67

%
70

%
70

%
69

%
62

%
 
% Direct
33

%
30

%
30

%
31

%
38

%
Gross Billings Trailing Twelve Months (TTM)
$
2,847,244

 
$
2,947,694

 
$
3,034,334

 
$
3,143,621

 
$
3,303,479

 
 
 
 
 
 
 
 
 
 
 
 
Revenue (3):
 
 
 
 
 
 
 
 
 
 
 
Local Revenue
$
161,601

 
$
177,247

 
$
164,500

 
$
161,912

 
$
170,946

 
 
Goods Revenue
268,281

 
237,435

 
241,626

 
238,955

 
362,863

 
 
Travel Revenue
13,902

 
16,380

 
17,805

 
17,627

 
17,165

 
 
Total Revenue
$
443,784

 
$
431,062

 
$
423,931

 
$
418,494

 
$
550,974

 
 
Year-over-year growth
18

%
27

%
12

%
16

%
24

%
 
% Third Party and Other
41

%
45

%
43

%
43

%
35

%
 
% Direct
59

%
55

%
57

%
57

%
65

%
Revenue TTM
$
1,521,358

 
$
1,612,866

 
$
1,659,615

 
$
1,717,271

 
$
1,824,461

 
 
 
 
 
 
 
 
 
 
 
 
Gross Profit (4):
 
 
 
 
 
 
 
 
 
 
 
Local Gross Profit
$
140,944

 
$
152,622

 
$
142,674

 
$
138,189

 
$
147,582

 
 
% of North America Local Gross Billings
32.1

%
33.4

%
30.9

%
30.9

%
29.6

%
 
Goods Gross Profit
21,030

 
12,604

 
22,961

 
23,953

 
34,404

 
 
% of North America Goods Gross Billings
7.4

%
5.2

%
9.3

%
9.9

%
9.3

%
 
Travel Gross Profit
12,352

 
14,442

 
14,365

 
14,000

 
14,187

 
 
% of North America Travel Gross Billings
19.4

%
17.6

%
16.0

%
16.5

%
17.7

%
 
Total Gross Profit
$
174,326

 
$
179,668

 
$
180,000

 
$
176,142

 
$
196,173

 
 
Year-over-year growth
15

%
4

%
(7
)
%
3

%
13

%
 
% Third Party and Other
91

%
94

%
88

%
87

%
83

%
 
% Direct
9

%
6

%
12

%
13

%
17

%
 
% of North America Total Gross Billings
22.1

%
23.0

%
22.5

%
22.7

%
20.7

%
 
 
 
 
 
 
 
 
 
 
 
EMEA Segment:
 
 
 
 
 
 
 
 
 
 
Gross Billings:
 
 
 
 
 
 
 
 
 
 
 
Local Gross Billings
$
277,472

 
$
262,141

 
$
227,266

 
$
218,615

 
$
242,119

 
 
Goods Gross Billings
219,880

 
183,013

 
190,957

 
191,006

 
245,712

 
 
Travel Gross Billings
68,361

 
68,434

 
65,032

 
79,802

 
72,710

 
 
Total Gross Billings
$
565,713

 
$
513,588

 
$
483,255

 
$
489,423

 
$
560,541

 
 
Year-over-year growth
6

%
4

%

%
10

%
(1
)
%
 
Year-over-year growth, excluding FX (5)
3

%
1

%
(4
)
%
10

%
8

%
 
% Third Party and Other
83

%
83

%
80

%
78

%
74

%
 
% Direct
17

%
17

%
20

%
22

%
26

%
Gross Billings TTM
$
1,983,599

 
$
2,004,869

 
$
2,005,874

 
$
2,051,979

 
$
2,046,807

 
 
 
 
 
 
 
 
 
 
 
 
Revenue:
 
 
 
 
 
 
 
 
 
 
 
Local Revenue
$
116,061

 
$
109,120

 
$
96,485

 
$
90,002

 
$
95,572

 
 
Goods Revenue
119,274

 
106,889

 
115,413

 
123,110

 
160,582

 
 
Travel Revenue
15,870

 
14,884

 
15,792

 
16,960

 
16,321

 
 
Total Revenue
$
251,205

 
$
230,893

 
$
227,690

 
$
230,072

 
$
272,475

 
 
Year-over-year growth
43

%
26

%
42

%
56

%
8

%
 
Year-over-year growth, excluding FX
38

%
22

%
36

%
55

%
18

%
 
% Third Party and Other
61

%
61

%
57

%
53

%
46

%
 
% Direct
39

%
39

%
43

%
47

%
54

%
Revenue TTM
$
742,915

 
$
790,010

 
$
857,738

 
$
939,860

 
$
961,130

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 





 
 
Q4 2013
 
Q1 2014
 
Q2 2014
 
Q3 2014
 
Q4 2014
 
Gross Profit:
 
 
 
 
 
 
 
 
 
 
 
Local Gross Profit
$
105,210

 
$
100,066

 
$
90,373

 
$
83,956

 
$
90,150

 
 
% of EMEA Local Gross Billings
37.9

%
38.2

%
39.8

%
38.4

%
37.2

%
 
Goods Gross Profit
33,526

 
27,302

 
35,432

 
32,252

 
38,154

 
 
% of EMEA Goods Gross Billings
15.2

%
14.9

%
18.6

%
16.9

%
15.5

%
 
Travel Gross Profit
14,457

 
13,669

 
14,894

 
15,440

 
15,226

 
 
% of EMEA Travel Gross Billings
21.1

%
20.0

%
22.9

%
19.3

%
20.9

%
 
Total Gross Profit
$
153,193

 
$
141,037

 
$
140,699

 
$
131,648

 
$
143,530

 
 
Year-over-year growth
7

%
(8
)
%
1

%
6

%
(6
)
%
 
% Third Party and Other
91

%
92

%
85

%
85

%
82

%
 
% Direct
9

%
8

%
15

%
15

%
18

%
 
% of EMEA Total Gross Billings
27.1

%
27.5

%
29.1

%
26.9

%
25.6

%
 
 
 
 
 
 
 
 
 
 
 
Rest of World Segment:
 
 
 
 
 
 
 
 
 
 
Gross Billings:
 
 
 
 
 
 
 
 
 
 
 
Local Gross Billings
$
116,824

 
$
167,833

 
$
170,237

 
$
190,254

 
$
161,236

 
 
Goods Gross Billings
89,451

 
283,091

 
281,300

 
289,210

 
336,355

 
 
Travel Gross Billings
32,398

 
70,930

 
85,409

 
117,562

 
77,257

 
 
Total Gross Billings
$
238,673

 
$
521,854

 
$
536,946

 
$
597,026

 
$
574,848

 
 
Year-over-year growth
(11
)
%
123

%
145

%
155

%
141

%
 
Year-over-year growth, excluding FX
(2
)
%
133

%
141

%
147

%
154

%
 
% Third Party and Other
97

%
99

%
99

%
98

%
96

%
 
% Direct
3

%
1

%
1

%
2

%
4

%
Gross Billings TTM
$
926,487

 
$
1,214,209

 
$
1,531,804

 
$
1,894,499

 
$
2,230,674

 
 
 
 
 
 
 
 
 
 
 
 
Revenue:
 
 
 
 
 
 
 
 
 
 
 
Local Revenue
$
40,847

 
$
43,814

 
$
42,711

 
$
45,085

 
$
35,942

 
 
Goods Revenue
26,158

 
41,855

 
45,537

 
48,889

 
57,595

 
 
Travel Revenue
6,453

 
10,013

 
11,707

 
14,514

 
8,435

 
 
Total Revenue
$
73,458

 
$
95,682

 
$
99,955

 
$
108,488

 
$
101,972

 
 
Year-over-year growth
(15
)
%
23

%
40

%
26

%
39

%
 
Year-over-year growth, excluding FX
(6
)
%
35

%
44

%
26

%
50

%
 
% Third Party and Other
90

%
94

%
93

%
90

%
77

%
 
% Direct
10

%
6

%
7

%
10

%
23

%
Revenue TTM
$
309,382

 
$
327,014

 
$
355,366

 
$
377,583

 
$
406,097

 
 
 
 
 
 
 
 
 
 
 
 
 
Gross Profit:
 
 
 
 
 
 
 
 
 
 
 
Local Gross Profit
$
33,596

 
$
34,748

 
$
35,618

 
$
38,592

 
$
29,569

 
 
% of Rest of World Local Gross Billings
28.8

%
20.7

%
20.9

%
20.3

%
18.3

%
 
Goods Gross Profit
11,781

 
22,135

 
24,623

 
22,877

 
18,867

 
 
% of Rest of World Goods Gross Billings
13.2

%
7.8

%
8.8

%
7.9

%
5.6

%
 
Travel Gross Profit
5,312

 
8,133

 
8,922

 
10,885

 
5,320

 
 
% of Rest of World Travel Gross Billings
16.4

%
11.5

%
10.4

%
9.3

%
6.9

%
 
Total Gross Profit
$
50,689

 
$
65,016

 
$
69,163

 
$
72,354

 
$
53,756

 
 
Year-over-year growth
(16
)
%
23

%
37

%
12

%
6

%
 
% Third Party and Other
101

%
102

%
100

%
102

%
101

%
 
% Direct
(1
)
%
(2
)
%

%
(2
)
%
(1
)
%
 
% of Rest of World Total Gross Billings
21.2

%
12.5

%
12.9

%
12.1

%
9.4

%
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Results of Operations:
 
 
 
 
 
 
 
 
 
 
Gross Billings:
 
 
 
 
 
 
 
 
 
 
 
Local Gross Billings
$
833,427

 
$
886,926

 
$
858,869

 
$
855,442

 
$
902,605

 
 
Goods Gross Billings
595,370

 
709,000

 
719,875

 
723,109

 
951,100

 
 
Travel Gross Billings
164,310

 
221,285

 
240,302

 
282,184

 
230,263

 
 
Total Gross Billings
$
1,593,107

 
$
1,817,211

 
$
1,819,046

 
$
1,860,735

 
$
2,083,968

 
 
Year-over-year growth
5

%
29

%
29

%
39

%
31

%
 
Year-over-year growth, excluding FX
5

%
30

%
27

%
37

%
36

%
 
% Third Party and Other
77

%
82

%
81

%
81

%
75

%
 
% Direct
23

%
18

%
19

%
19

%
25

%
Gross Billings TTM
$
5,757,330

 
$
6,166,772

 
$
6,572,012

 
$
7,090,099

 
$
7,580,960

 
 
Year-over-year growth
7

%
14

%
18

%
25

%
32

%
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 





 
 
Q4 2013
 
Q1 2014
 
Q2 2014
 
Q3 2014
 
Q4 2014
 
Revenue:
 
 
 
 
 
 
 
 
 
 
 
Local Revenue
$
318,509

 
$
330,181

 
$
303,696

 
$
296,999

 
$
302,460

 
 
Goods Revenue
413,713

 
386,179

 
402,576

 
410,954

 
581,040

 
 
Travel Revenue
36,225

 
41,277

 
45,304

 
49,101

 
41,921

 
  Total Revenue
$
768,447

 
$
757,637

 
$
751,576

 
$
757,054

 
$
925,421

 
 
Year-over-year growth
20

%
26

%
23

%
27

%
20

%
 
Year-over-year growth, excluding FX
20

%
26

%
22

%
27

%
25

%
 
% Third Party and Other
52

%
56

%
54

%
53

%
43

%
 
% Direct
48

%
44

%
46

%
47

%
57

%
Revenue TTM
$
2,573,655

 
$
2,729,890

 
$
2,872,719

 
$
3,034,714

 
$
3,191,688

 
 
Year-over-year growth
10

%
15

%
19

%
24

%
24

%
 
 
 
 
 
 
 
 
 
 
 
 
Gross Profit:
 
 
 
 
 
 
 
 
 
 
 
Local Gross Profit
$
279,750

 
$
287,436

 
$
268,665

 
$
260,737

 
$
267,301

 
 
% of Consolidated Local Gross Billings
33.6

%
32.4

%
31.3

%
30.5

%
29.6

%
 
Goods Gross Profit
66,337

 
62,041

 
83,016

 
79,082

 
91,425

 
 
% of Consolidated Goods Gross Billings
11.1

%
8.8

%
11.5

%
10.9

%
9.6

%
 
Travel Gross Profit
32,121

 
36,244

 
38,181

 
40,325

 
34,733

 
 
% of Consolidated Travel Gross Billings
19.5

%
16.4

%
15.9

%
14.3

%
15.1

%
 
Total Gross Profit
$
378,208

 
$
385,721

 
$
389,862

 
$
380,144

 
$
393,459

 
 
Year-over-year growth
6

%
2

%
1

%
6

%
4

%
 
% Third Party and Other
92

%
94

%
89

%
89

%
85

%
 
% Direct
8

%
6

%
11

%
11

%
15

%
 
% of Total Consolidated Gross Billings
23.7

%
21.2

%
21.4

%
20.4

%
18.9

%
 
 
 
 
 
 
 
 
 
 
 
 
Adjusted EBITDA
$
71,988

 
$
40,301

 
$
59,056

 
$
66,987

 
$
87,023

 
 
% of Total Consolidated Gross Billings
4.5

%
2.2

%
3.2

%
3.6

%
4.2

%
 
% of Total Consolidated Revenue
9.4

%
5.3

%
7.9

%
8.8

%
9.4

%






Groupon, Inc.
Supplemental Financial Information and Business Metrics (11) 
(financial data in thousands; active customers in millions)
(unaudited)

Free cash flow is a non-GAAP financial measure. The following is a reconciliation of free cash flow to the most comparable U.S. GAAP financial measure, "Net cash provided by (used in) operating activities."
    
 
 
Q4 2013
 
Q1 2014
 
Q2 2014
 
Q3 2014
 
Q4 2014
 
 
 
 
 
 
 
 
 
 
 
Net cash provided by (used in) operating activities
$
178,275

 
$
(20,717
)
 
$
(22,747
)
 
$
45,466

 
$
286,822

Purchases of property and equipment and capitalized software
(19,931
)
 
(16,355
)
 
(31,053
)
 
(20,053
)
 
(20,831
)
Free cash flow
$
158,344

 
$
(37,072
)
 
$
(53,800
)
 
$
25,413

 
$
265,991

 
 
 
 
 
 
 
 
 
 
Net cash provided by operating activities (TTM)
$
218,432

 
$
188,955

 
$
122,906

 
$
180,277

 
$
288,824

Purchases of property and equipment and capitalized software (TTM)
(63,505
)
 
(65,392
)
 
(82,403
)
 
(87,392
)
 
(88,292
)
Free cash flow (TTM)
$
154,927

 
$
123,563

 
$
40,503

 
$
92,885

 
$
200,532

 
 
 
 
 
 
 
 
 
 
 
Net cash used in investing activities
$
(23,330
)
 
$
(138,608
)
 
$
(34,498
)
 
$
(20,461
)
 
$
(35,889
)
Net cash used in financing activities
$
(55,444
)
 
$
(41,492
)
 
$
(114,753
)
 
$
(16,823
)
 
$
(21,088
)
 
 
 
 
 
 
 
 
 
 
 
Net cash used in investing activities (TTM)
$
(96,315
)
 
$
(204,244
)
 
$
(222,880
)
 
$
(216,897
)
 
$
(229,456
)
Net cash used in financing activities (TTM)
$
(81,697
)
 
$
(113,847
)
 
$
(220,659
)
 
$
(228,512
)
 
$
(194,156
)
 
 
 
 
 
 
 
 
 
 
 
Other Metrics:
 
 
 
 
 
 
 
 
 
Active Customers (6)
 
 
 
 
 
 
 
 
 
 
North America
20.8

 
21.8

 
22.6

 
23.5

 
24.1

 
EMEA
14.2

 
14.5

 
14.5

 
14.9

 
15.2

 
Rest of World(7)
8.7

 
14.1

 
14.5

 
14.3

 
14.6

 
Total Active Customers(8)
43.7

 
50.4

 
51.6

 
52.7

 
53.9

 
 
 
 
 
 
 
 
 
 
 
TTM Gross Billings / Average Active Customer (9)
 
 
 
 
 
 
 
 
 
North America
$
150

 
$
147

 
$
145

 
$
145

 
$
147

EMEA
$
139

 
$
141

 
$
141

 
$
142

 
$
139

Rest of World(7)
$
104

 
$
106

 
$
132

 
$
165

 
$
191

Consolidated(8)
$
137

 
$
135

 
$
141

 
$
149

 
$
155


Global headcount as of December 31, 2014 was as follows:
    
 
Q4 2014
Sales (10)
4,984
% North America
27%
% EMEA
38%
% Rest of World
35%
Other
6,859
Total Headcount
11,843

(1)
Represents the total dollar value of customer purchases of goods and services, excluding applicable taxes and net of estimated refunds.
(2)
Local represents deals from local merchants, deals with national merchants, and deals through local events. Other revenue transactions, which include advertising, payment processing, point of sale and commission revenue, were previously aggregated with our Travel category. During the three months ended March 31, 2014, the Company updated its presentation of category information to include gross billings, revenue and gross profit from those other revenue sources within the Local category, and prior period category information has been retrospectively adjusted to conform to the current period presentation.
(3)
Includes third party revenue, direct revenue and other revenue. Third party revenue is related to sales for which the Company acts as a marketing agent for the merchant. This revenue is recorded on a net basis. Direct revenue is primarily related to the sale of products for which the Company is the merchant of record. These revenues are accounted for on a gross basis, with the cost of inventory included in cost of revenue. Other revenue primarily consists of advertising revenue, payment processing revenue, point of sale revenue and commission revenue.
(4)
Represents third party revenue, direct revenue and other revenue reduced by cost of revenue. Cost of revenue is comprised of direct and certain indirect costs incurred to generate revenue. Third party cost of revenue includes estimated refunds for which the merchant's share is not recoverable. Direct cost of revenue includes the cost of inventory, shipping and fulfillment costs and inventory markdowns. Other costs incurred to generate revenue are allocated to cost of third party and other revenue and direct revenue for each of our categories (Local, Goods, and Travel) in proportion to gross billings during the period.
(5)
Represents the change in financial measures that would have resulted had average exchange rates in the reporting periods been the same as those in effect in the prior year period.
(6)
Reflects the total number of unique user accounts who have purchased a voucher or product from us during the trailing twelve months.
(7)
Active customers in our Rest of World segment as of December 31, 2013, March 31, 2014 and June 30, 2014 have been reduced by 1.2 million, 1.4 million and 1.6 million, respectively, from the amounts previously reported to correct that operational information. Those adjustments increased TTM gross billings





per average active customer in our Rest of World segment for the 12-month periods ended December 31, 2013, March 31, 2014 and June 30, 2014 by $9, $9 and $13, respectively, from the amounts previously reported.
(8)
The adjustments of active customers in our Rest of World segment as of December 31, 2013, March 31, 2014 and June 30, 2014, described in footnote (7) above, reduced consolidated active customers by the same amounts. Those adjustments increased consolidated TTM gross billings per average active customer for the 12-month periods ended December 31, 2013, March 31, 2014 and June 30, 2014 by $3, $3 and $4, respectively, from the amounts previously reported.
(9)
Reflects the total gross billings generated in the trailing twelve months per average active customer over that period.
(10)
Includes merchant sales representatives, as well as sales support.
(11)
The definition, methodology and appropriateness of each of our supplemental metrics is reviewed periodically. As a result, metrics are subject to removal and/or change.

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