Close

Form 6-K Perion Network Ltd. For: Feb 10

February 10, 2022 12:16 PM EST

News and research before you hear about it on CNBC and others. Claim your 1-week free trial to StreetInsider Premium here.


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 6-K

Report of Foreign Private Issuer

Pursuant to Rule 13a-16 or 15d-16
under the Securities Exchange Act of 1934

For the month of February 2022 (Report No. 2)

Commission File Number: 000-51694

Perion Network Ltd.
(Translation of registrant's name into English)

1 Azrieli Center, Building A, 4th Floor
26 HaRokmim Street, Holon, Israel 5885849
(Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

Form 20-F    Form 40-F

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): N/A

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7): N/A


 
Explanatory Note
 
On February 10, 2022, Perion Network Ltd. (the “Registrant” or “Perion”) issued a press release titled “Perion’s Search Advertising Business Unit, CodeFuel, Wins Microsoft Advertising’s Supply Partner of the Year Award.” A copy of this press release is furnished as Exhibit 99.1 herewith.
 
2


Signature
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 
PERION NETWORK LTD.
 
By: /s/ Maoz Sigron
Name: Maoz Sigron
Title:   Chief Financial Officer
 
Date: February 10, 2022

3

 



Exhibit 99.1
Perion’s Search Advertising Business Unit, CodeFuel, Wins Microsoft Advertising’s Supply
Partner of the Year Award
 
Tel Aviv & New York – February 10, 2022 – Perion Network Ltd. (NASDAQ: PERI), a global advertising technology company, announced today that its search advertising business unit, CodeFuel, has been named Microsoft Advertising’s 2021 Supply Partner of the Year EMEA.
 
This prestigious award goes to the business that has shown excellence in partnership with Microsoft Advertising across all areas of collaboration. This recognition is based on key partnership results that include engagement, revenue growth, feature adoption in Search and Native, and the scale of joint activities.
 
“With a partnership with Microsoft that is more than a decade old, the recognition of being named Microsoft’s Advertising Partner of the Year is the culmination of our work together thus far, and we believe it is just the beginning,” said Doron Gerstel, Perion’s CEO.
 
“The pandemic saw an unprecedented explosion in the eCommerce sector, the equivalent of years of growth,” Gerstel added.  “As a result, advertisers allocated more of their budget to the search category, where consumers express their highest level of purchase intent, which makes our partnership with Microsoft Advertising even more strategic. Together, we remain committed to building our publisher network while maintaining the impeccable quality standards which matter so much to both of us.”
 
“Microsoft Advertising is delighted to show our appreciation and acknowledge the well-deserved recognition for CodeFuel, a Perion Company, with the Supply Partner of the Year EMEA Award. Our partners are critical to our business and it's a privilege to recognize those who lead with a spirit of collaboration, innovation, and inclusive behavior.”
 
“Our partners have displayed a strong commitment to their clients, and to their communities during a time of uncertainty and disruption,” said Sean O’Connor, International Marketing Director at Microsoft Advertising.
 
“The award theme ‘Together we are limitless’ truly reflects the spirit of how we worked together with Microsoft Advertising to achieve fantastic growth results year over year.  We accomplished this through ongoing technology investments and a relentless focus on quality,” said Tal Jacobson, General Manager, CodeFuel.

“The close collaboration between the teams has enabled us to introduce new features in our search technology suite and expand our network of publishers globally. We look forward to expanding the category through continued collaboration and further driving success for publishers and advertisers,” added Jacobson.


 
About Perion Network Ltd.
 
Perion is a global technology company that delivers strategic business solutions that enable brands and advertisers to efficiently “Capture and Convince” users across multiple platforms and channels, including interactive connected television – or iCTV. Perion achieves this through its Synchronized Digital Branding capabilities, which are focused on high impact creative; content monetization; its branded search network, in partnership with Microsoft Bing; and social media management that orchestrates and optimizes paid advertising. This diversification positions Perion for growth as budgets shift across categories.
 
About CodeFuel
 
CodeFuel, a Perion company, delivers powerful search solutions for publishers and media buyers. Its search technology suite equips publishers with tools to enhance user experience and drive revenues across desktop and mobile. To learn more, go to www.codefuel.com, or follow us on Twitter @Code_Fuel.
 
Forward Looking Statements
 
This press release contains historical information and forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995 with respect to the business, financial condition and results of operations of Perion. The words “will,” “believe,” “expect,” “intend,” “plan,” “should” and similar expressions are intended to identify forward-looking statements. Such statements reflect the current views, assumptions, and expectations of Perion with respect to future events and are subject to risks and uncertainties. Many factors could cause the actual results, performance or achievements of Perion to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements, or financial information, including, among others, the failure to realize the anticipated benefits of companies and businesses we acquired and may acquire in the future, risks entailed in integrating the companies and businesses we acquire, including employee retention and customer acceptance; the risk that such transactions will divert management and other resources from the ongoing operations of the business or otherwise disrupt the conduct of those businesses, potential litigation associated with such transactions, and general risks associated with the business of Perion including intense and frequent changes in the markets in which the businesses operate and in general economic and business conditions, loss of key customers, unpredictable sales cycles, competitive pressures, market acceptance of new products, inability to meet efficiency and cost reduction objectives, changes in business strategy and various other factors, whether referenced or not referenced in this press release. Various other risks and uncertainties may affect Perion and its results of operations, as described in reports filed by Perion with the Securities and Exchange Commission from time to time, including its annual report on Form 20-F for the year ended December 31, 2020 filed with the SEC on March 25, 2021. Perion does not assume any obligation to update these forward-looking statements.
 
Contact Information:
Perion Network Ltd.
Rami Rozen, VP of Investor Relations
+972 (52) 5694441
Source: Perion Network Ltd.

2




Serious News for Serious Traders! Try StreetInsider.com Premium Free!

You May Also Be Interested In





Related Categories

SEC Filings