Revamps Website and Expands Inventory

April 16, 2021 6:00 PM EDT

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PAYSON, Ariz. (PRWEB) April 16, 2021

Founded in 1981, The Door Stop sells cabinet doors cut to whatever dimensions a customer requires so that the doors fit perfectly onto existing cabinets saving significant amounts of money over compared to complete cabinet replacement.

With the launch of in the late 1990s, The Door Stop moved it's operations online, revolutionized how people shop for cabinet doors and helped to popularize cabinet refacing as an alternative to complete cabinet replacement. Now, with the addition of new website features along with an expanded product inventory, becomes a leading online source for doors in all styles and sizes.

According to Donovan Thornhill, owner of the The Door Stop, customers feedback informed the look and feel of the new site. "We have a loyal customer base that's not shy about telling us what works...and what doesn't. We relied on their suggestions to make our site more informative, more accessible, and more engaging for everyone that visits. So far, our customers approve."

Instead of making extensive cosmetic upgrades, the team at The Door Stop poured their energy into making the site useful in new ways. For example, the expansive use of videos provides users with in-depth instruction in a helpful visual medium, breaking down confusing concepts step-by-step. Product pages have been redesigned so that customers can customize their doors on one page instead of traveling throughout the site. Navigation and discovery have improved in multiple ways, making the site intuitive and organized in ways that were lacking before the redesign.

On top of an expansive inventory of custom-built doors, now offers an selection of paint colors, which The Door Stop will apply during production before shipping the fully-painted doors directly to the customer.

Thornhill says the new website reflects The Door Stop's decades-long commitment to quality craftsmanship and superior service. "The most important thing we can do is create a great customer experience from start to finish. Our new website accomplishes just that with its modern look, user friendly platform and numerous door and finish options. We look forward to helping you with all your kitchen, bath, and office projects."

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