LiveXLive Announces The Launch Of "The Snubbys" - A LiveXLive Original Event Hosted By Comedian Roast-Master Jeff Ross

POP-UP AWARDS SHOW HONORS THOSE WHO ARE DESERVING BUT ARE NOT RECEIVING Highlighted Artists, The Weeknd, Machine Gun Kelly, Bad Bunny, Selena Gomez and Luke Combs, Have a Social Media Reach of Over 560 Million

January 26, 2021 10:17 AM EST

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LOS ANGELES, Jan. 26, 2021 /PRNewswire/ -- LiveXLive Media (Nasdaq: LIVX) ("LiveXLive"), a global platform for livestream and on-demand audio, video and podcast/vodcast content in music, comedy and pop culture, and owner of PodcastOne, Slacker Radio, React Presents and Custom Personalization Solutions ("CPS"), announced today the launch of a new original franchise show, "The Snubbys" . The event is slated to air on January 31, 2021 at 8 pm ET/ 5 pm PT and will highlight recording artists who had an extraordinary 2020, like The Weeknd and others, including Machine Gun Kelly, Bad Bunny, Selena Gomez and Luke Combs. These artists represent a few great talents who didn't get the recognition they deserved in certain upcoming music awards events.

"Award show season just wouldn't be award show season without the snub"

The inaugural Snubbys will be hosted by comedian and roast-master extraordinaire Jeff Ross. The show will celebrate some awesome artists who through the year deserved meaningful recognition for their popular and critical successes in the music business but for reasons we don't understand were Snubbed! Created to right the numerous pop culture wrongs, 'The Snubbys' will be a humorous show with a tongue in cheek approach, in classic Jeff Ross style. The show will bring fans together to celebrate some of their favorite artists with a light heartedness and fun way.

"Anyone who has spent time in the entertainment industry knows what it is like to be snubbed," stated LiveXLive's President, Dermot McCormack. "So we thought, given that we are in the midst of Awards Season, we wanted to take a cheeky look at the music category and celebrate the artists and moments that were snubbed. Someone had to do it."

LiveXLive's Chief Content Officer, Garrett English, added, "Award show season just wouldn't be award show season without the snub. From the minorly aggrieved to the egregiously neglected, fans won't sit idly by, they decry the injustice - and LiveXLive is here to help. The Snubbys is a humorous look at those whose moments should have been a celebration of the groundswell against inequity and the artists who deserve better."

The inaugural vision of the awards show will intersperse skits and exploration as to why these wrongs may have occurred. In addition, fan commentary and participation will highlight the epic artist snubs. No telling who may show up, but watchers can be guaranteed a night of comedy, cliche and maybe a sense that some wrongs have been righted!

The LiveXLive platform offers livestream concerts, festivals, music news, docu-reality series and interviews as well as on-demand audio and audio playlists and vodcasts/podcasts. In 2020, LiveXLive's library has garnered over 118 million views worldwide. LiveXLive has powered global pay-per-view and livestream hits with some of the world's most renowned talent including Pitbull, Monsta X, Darius Rucker, Kygo, Jimmy Buffett, Zac Brown, Sofi Tukker, Darius Rucker, Hot Chelle Rae, Billy Joel, Bon Jovi, Chris Rock, Idina Menzel, Jennifer Lopez, Sullivan King, and Champagne Drip.

About LiveXLive Media, Inc.Headquartered in Los Angeles, California, LiveXLive Media, Inc. (NASDAQ: LIVX) (the "Company") (pronounced Live "by" Live) is a global platform for livestream and on-demand audio, video and podcast content in music, comedy, and pop culture. LiveXLive, which has streamed over 1,800 artists since January 2020, has become a go-to partner for the world's top artists and celebrity voices as well as music festivals concerts, including Rock in Rio, EDC Las Vegas, and many others. In April 2020, LiveXLive produced its first 48-hour music festival called "Music Lives" with tremendous success as it earned over 50 million views and over 5 billion views for #musiclives on TikTok on 100+ performances. LiveXLive's library of global events, video-audio podcasts and original shows are also available on Amazon, Apple TV, Roku and Samsung TVs in addition to its own app, destination site and social channels. The Company's wholly-owned subsidiary, PodcastOne, generates more than 2.25 billion downloads per year with 400+ episodes distributed per week across a stable of hundreds of top podcasts. For more information, visit www.livexlive.com and follow us on Facebook, Instagram, TikTok, Twitter at @livexlive, and YouTube.

 Forward-Looking StatementsAll statements other than statements of historical facts contained in this press release are "forward-looking statements," which may often, but not always, be identified by the use of such words as "may," "might," "will," "will likely result," "would," "should," "estimate," "plan," "project," "forecast," "intend," "expect," "anticipate," "believe," "seek," "continue," "target" or the negative of such terms or other similar expressions. These statements involve known and unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements, including: the Company's reliance on one key customer for a substantial percentage of its revenue; the Company's ability to consummate any proposed financing, acquisition or transaction, the timing of the closing of such proposed event, including the risks that a condition to closing would not be satisfied within the expected timeframe or at all, or that the closing of any proposed financing, acquisition or transaction will not occur or whether any such event will enhance shareholder value; the Company's ability to continue as a going concern; the Company's ability to attract, maintain and increase the number of its users and paid subscribers; the Company identifying, acquiring, securing and developing content; the Company's ability to maintain compliance with certain financial and other covenants; the Company successfully implementing its growth strategy, including relating to its technology platforms and applications; management's relationships with industry stakeholders; the effects of the global Covid-19 pandemic; changes in economic conditions; competition; risks and uncertainties applicable to the businesses of the Company's subsidiaries; and other risks, uncertainties and factors including, but not limited to, those described in the Company's Annual Report on Form 10-K for the fiscal year ended March 31, 2020, filed with the U.S. Securities and Exchange Commission (the "SEC") on June 26, 2020, Quarterly Report on Form 10-Q for the quarter ended September June 30, 2020, filed with the SEC on November 16, 2020, and in the Company's other filings and submissions with the SEC. These forward-looking statements speak only as of the date hereof and the Company disclaims any obligations to update these statements, except as may be required by law. The Company intends that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995.

Press Contact:The Rose GroupLyndadorf@therosegrp.com Isabela@Therosegrp.com 424-645-4620

LiveXLive IR Contact:310.601.2500ir@LiveXLive.com

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SOURCE LiveXLive Media, Inc.



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