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TrueCar (TRUE) Partners with Military AutoSource to Power Car Buying Service Operations for Military Based in the U.S.

September 10, 2020 11:03 AM EDT

TrueCar, Inc. (NASDAQ: TRUE), the most efficient and transparent online destination to find a car, today announced a new affinity partnership with Military AutoSource, the only vehicle buying program exclusively for the U.S. military community serving overseas for close to 60 years.

Military AutoSource has strong connections to the military community with an established and experienced on-base presence that will help TrueCar and its dealer partners reach more service members in need of a new vehicle while extending Military AutoSource’s strong overseas footprint to the United States.

“We’re proud to partner with Military AutoSource to extend TrueCar’s best-in-class car buying experience and suite of military exclusive benefits to their customers and their families who primarily live on and around military bases here in the U.S.,” said Mike Darrow President & CEO of TrueCar. “Our shared commitment to the U.S. Military and to providing them with unique value and first-rate customer service serves as the foundation for a great partnership, and one with extraordinary potential,” added Darrow.

TrueCar has over thirteen years of experience servicing the men and women of the military through affinity car buying partnerships with leading military service organizations. It recently launched TrueCar Military, a dedicated vehicle purchase program that provides exclusive Military incentives and exclusive benefits, on top of TrueCar’s existing benefits, to those who have served our country’s armed forces and their families.

TrueCar’s Military Appreciation Package will now be extended to validated members of the U.S. military and their families using the new TrueCar powered Military AutoSource Car Buying Service which is expected to launch in the next few months. Benefits include:

  • Get $500-$4,000 Bonus Cash from Select Manufacturers
  • Up to $4,000 Worth of Benefits for Repair and Auto Deductible Reimbursement*
  • Dedicated Military Customer Service Hotline
  • Dealer Discounts on New and Used Vehicles

All of this is in addition to TrueCar’s standard benefits including:

  • Savings: Over $3,500 average savings off MSRP**
  • Price Context: See what others paid for a similar vehicle in your local area
  • Real Pricing: Get an upfront, personalized price on a specific vehicle from a dealer online, including manufacturer incentives and discounts.

“We’re thrilled to be working with TrueCar to expand our program and provide the stateside military community with a premier car buying service that aligns with the Military AutoSource mission and heritage,” said David Goldring, Chairman & CEO of Overseas Military Sales Corp. (dba Military AutoSource). “After six decades spent serving our armed forces around the globe, we have a deep appreciation and respect for the military community. TrueCar shares our passion and commitment to providing them with the service and value they deserve,” added Goldring.

Military AutoSource will also work with its military and OEM partners to deliver the kind of member support and unique event experiences it has developed overseas to bases and surrounding communities in the U.S. to bring awareness of the new program.

*Only available when you report your new or used purchase from a Certified Dealer within 45 days. Some benefits are not available in New York or New Hampshire. For more information please visit https://www.truecar.com/report-purchase/

**Between 1/1/19 and 12/31/19, the average savings off MSRP experienced by consumers who connected with a TrueCar Certified Dealer through a TrueCar-powered auto buying program and who were identified as buying a new vehicle from that Certified Dealer was $3,533. Your actual savings may vary based on multiple factors, including the vehicle you select, region, dealer, and applicable vehicle-specific manufacturer incentives, which are subject to change. The MSRP is determined by the manufacturer and may not reflect the price at which vehicles are generally sold in the dealer’s trade area, as many vehicles are sold below MSRP. Each dealer sets its own pricing.



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