LiveXLive's (LIVX) PodcastOne Enters Into A Partnership With Samsung
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PodcastOne, a leading podcast platform and a subsidiary of LiveXLive Media (NASDAQ: LIVX), announced today that it has entered into an agreement with Samsung for all PodcastOne distributed content to be available for the first time ever via the Listen tab within Samsung Free.
PodcastOne's slate of programming includes some of the most listened to podcasts of the moment, with over 2.25 billion downloads annually, including The Adam Carolla Show, Off the Vine with Kaitlyn Bristowe, Mea Culpa with Michael Cohen and Bolling with Favre among the shows expected to be available for the first time within Samsung Free on compatible Galaxy S21, Galaxy S20, Galaxy Note20, Galaxy S10 and Galaxy Note10 series devices.
"PodcastOne strives to make our content some of the most easily accessed content in the podcasting genre. Listening to your favorite hosts and shows shouldn't be more than a one tap process and our agreement with Samsung brings fluid accessibility to podcast fans in a new way," said Kit Gray, President of PodcastOne.
As one of the leading podcast networks, PodcastOne continues to develop and acquire compelling content to generate excitement and intrigue in the audio space. Along with its parent company, LiveXLive Media, PodcastOne is leading the industry and encouraging its expansion through platforms and partnerships like this one with Samsung.
According to Edison Research, in a study released earlier this year, approximately eighty million Americans – 28% of the U.S. 12+ population – are now weekly podcast listeners, a 17% increase over 2020. The overall monthly podcast listening audience is now more diverse than ever: 57% of monthly podcast listeners are white, 16% Latino, 13% African American, 4% Asian, and 10% of some other background. Sixty-two percent of the U.S. 12+ population, around 176 million people, are now weekly online audio listeners, an all-time high for this category.
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