Genius Brands Int'l (GNUS) Announces Stan Lee Content Collaboration With Marvel Studios

Genius Brands International, Inc. (Nasdaq: GNUS) announced today a collaboration with Marvel Studios where Marvel Studios has licensed from Genius Brands certain likeness rights to Stan Lee in support of exciting future marketing content celebrating the legacy of Marvel Studios. This initiative between Genius Brands and Marvel Studios using the assets of Stan Lee is the first collaboration between the companies. The companies are also discussing ways to work together on other Stan Lee related initiatives in the future.

Genius Brands, through “STAN LEE UNIVERSE”, its recently announced joint venture with POW! Entertainment, LLC, controls the Stan Lee name, the animated and live Stan Lee likeness, the Stan Lee signature, as well as the broad Stan Lee brand/Stan Lee Presents, and a variety of Stan Lee properties created post Marvel.

“The faithful protection of Stan’s brand for the millions of fans around the world, is a sacred stewardship for us at Genius Brands,” said Andy Heyward, Chairman and CEO of Genius. “As we approach the Stan Lee Centennial in 2022 and focus on celebrating the unique and iconic stature of Stan Lee, we are thrilled to collaborate with Marvel Studios.”

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