Aurora Mobile Limited (JG) Partners with Ride-hailing Platform Yivi to Drive AI-powered Services

Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading mobile developer service provider in China, today announced that it has entered into a partnership agreement with Hangzhou Yivi Intelligent Technology Co., LTD. (“Yivi”), a ride-hailing service platform in China. By leveraging the technology strengths and expertise of both companies, Aurora Mobile will jointly explore opportunities with Yivi to empower digital innovation in smart travel, and develop highly efficient AI-powered ride-hailing services.

Launched in 2014, Yivi operates “Yivi Hitch”, a ride-hailing APP that pledges to provide ride-sharing customers with "safer and more convenient ride-hailing services". Since its establishment, Yivi has been committed to promote greener transportation and safe ride-sharing practices as it continues to expand its leading position in China’s urban mobility market. Yivi Hitch was designed to provide a sustainably green passenger transport service that was also easy-to-use, safe and economical for ride-sharing, and at the same time encouraged ride-hailing drivers with profitable opportunities to drive environmentally friendly vehicles.

In recent years, public transport in China’s large cities have been under pressure to tackle escalating problems of congestion, transport-related carbon emissions and to promote the development of public transit metropolises. Through the partnership, Aurora Mobile will use its AI-powered targeted push notification services and machine learning-based operational analytics capabilities, to help Yivi enhance its intelligent operation capabilities and improve its operational efficiency. Smart travel can optimize driver allocation by matching supply and demand with real time data and shorten travel time to enhance users’ experience. This cooperation demonstrates the industry-wide acclaim and trust that Aurora Mobile commands for the robust AI technology and analytical capabilities it offers to leading operators of smart travel applications in the intelligent mobility space.

As a leading mobile developer service provider in China for almost a decade, Aurora Mobile continues to leverage its "developer-centric" strategy to help mobile APP developers optimize user experience and conduct more in-depth operations through agile product development. Iterative technology improvements are deployed with a clear focus on increasing demand for mobile operations, business growth and monetization. The Company has successively launched push notifications, one-click verification, instant messaging, statistics and analytics, and APP traffic monetization (JG Alliance) and other services. The Company’s optimized solutions feature multi-channel distribution, intelligent user classification, intelligent operational analytics monitoring, and trace-free message recall. By utilizing artificial intelligence and machine learning, Aurora Mobile teamed up with Samsung and ASUS to build push notification systems in accordance with the standards of the Unified Push Alliance in China.

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