International Roofing Expo Announces Return of the Exteriors Pavilion, Featuring Cutting-edge Innovations from Leading Manufacturers and Suppliers

September 7, 2022 12:24 PM EDT

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DALLAS--(BUSINESS WIRE)-- Informa Markets’ International Roofing Expo, the premier roofing and exteriors event, announces the much-anticipated return of the Exteriors Pavilion to IRE 2023, a specialized area dedicated to showcasing manufacturers and highlighting new and innovative products in the exteriors market.

The roofing and exteriors industry continues to grow rapidly, as residential construction remodeling and replacement has become a $519 billion dollar market. To provide a best-in-class platform for roofing and exteriors professionals during this high-growth period, IRE has doubled down on its Exteriors Pavilion. The 2023 edition of the Exteriors Pavilion will feature demonstrations of new innovations and practices for exterior replacement projects. The show floor is designed to help industry professionals identify opportunities and build brand awareness while growing their customer base through generating more sales. The Exteriors Pavilion will host top manufacturers and suppliers like LP SmartSide Siding & Trim, the Vinyl Siding Institute, ProRemodeler Magazine, and more.

IRE offers a comprehensive experience to attending and exhibiting industry professionals, and hosts over 390 exhibiting companies under multiple market segments including business and technology, metal, and more, alongside its exteriors exhibitors. The roofing and exteriors community converges to share strategies, drive business, discover new technologies, discuss best practices, and explore the latest products in the market.

“I have been a vendor/partner of the IRE since 2021. When I originally signed up to be a vendor/partner, it was merely to increase our presence in the roofing industry, introduce and offer our learning and development curriculum, and introduce our member’s products,” said Rob Balfanz, Senior Director of Workforce Development, Vinyl Siding Institute. “Upon completion of the first IRE event, what we received was so much more than that. While at the event, we connected with familiar faces, developed connections with some of the most brilliant minds in the industry, learned more about the NRCA, about the IRE, Informa, Distribution, Supply Chain, and even learned more about our own Association and Industry. I have been to many, many other events like this, yet the IRE exceeded my expectations on many fronts. That said, we signed up again, for another year going into 2022. In 2022, we increased our services and offerings for the event, and as a result the number of visitors at our booth increased, and our education event attendance grew as well.”

In addition to the expansive show floor, IRE hosts comprehensive education sessions on relevant industry topics including tips on siding, replacements and installation tools, to provide attendees with new knowledge on business, building techniques, and more. The education sessions are an additional tool to deepen industry knowledge and stimulate innovation, while providing professionals the opportunity to present their insights.

Siding and exteriors education sessions include:

  • The Keys to Rapid Growth and Profitability for Siding, Replacement Window, and Roofing Contractors—Dave Yoho Associates
  • How to Hire the Right Personnel-And Avoid the Wrong Ones—Dave Yoho Associates
  • The Basics of Vinyl Siding Installation and Tools of the Trade—David W. Verbofsky and Rob Balfanz, Vinyl Siding Institute
  • How to Leverage your Distributor as a Partner for Success in Today’s Environment—Greg Bloom, Erik Zadrozny, Beacon

The International Roofing Expo is slated for March 7-9, 2023, at the Kay Bailey Hutchison Convention Center in Dallas, Texas. Sign up here to be notified when registration opens and receive news about the upcoming show. Follow IRE on social to stay connected.

About The International Roofing Expo

The International Roofing Expo® is the premier event for both the commercial and residential roofing and exterior construction industries. The IRE brings the professional community together to help them stay current on trending knowledge and to see the largest selection of products and services. The event helps professionals improve their business through education, exhibitions, and networking. The International Roofing Expo is owned and operated by Informa Markets. The official show sponsor is NRCA and the official show publication is Roofing Contractor. For more information, please visit

About Informa Markets

Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our portfolio comprises more than 550 international B2B events and brands in markets including Engineering, Healthcare & Pharmaceuticals, Infrastructure & Construction, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among others. We provide customers and partners around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, specialist digital content and actionable data solutions. As the world's leading exhibitions organizer, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year. For more information, please visit

Abby Portwood
PR Specialist
[email protected]

Source: Informa Markets

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