Steve Harvey Releases First-Ever NFT to Benefit Charity

May 14, 2021 8:00 AM EDT

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A chance to connect with collectors and fans in a new way

LOS ANGELES--(BUSINESS WIRE)-- Global entertainer, businessman and philanthropist Steve Harvey is launching his first-ever non fungible tokens (NFTs) on Rarible.com. The proceeds from the first NFT sales will go to the Steve and Marjorie Harvey Foundation, a 501.C.3 delivering relevant mentoring, scholarship and education programs for youth that aid in their successful development.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210514005115/en/

Steve Harvey Releases First-Ever NFT to Benefit Charity (Photo: Business Wire)

Steve Harvey Releases First-Ever NFT to Benefit Charity (Photo: Business Wire)

The release is scheduled for Friday, May 14th at 12pm, ET/9am PT. There are three NFTs to choose from:

  • The first will be minted in 112 editions, a nod to Steve's childhood home on East 112th Street in Cleveland. The classic Steve Harvey GIF is from his early days on the comedy stage.
  • The second NFT includes a Steve Harvey digital signature consisting of 3 editions.
  • The final NFT release, limited to 1 edition, will be sold at auction and will include the tie featured in the NFT autographed by Harvey.

“As a boy growing up in Cleveland, I never had the newest things but I’ve always been interested in learning and doing better,” said Harvey. “And what I’ve learned from doing business all over the world, is that there is always something new to create and invest in. So, I’m excited about NFTs, and this new opportunity to give back via the Foundation while also bringing awareness to this new technology.”

Alexander Salnikov, the founder of Rarible.com, has worked in blockchain and cryptocurrency since 2012. “NFTs are fun and the platform makes it simple to create and own the digital item using the Ethereum (CRYPTO: ETH) blockchain,” said Salnikov. “We're honored to host Steve’s first NFT drop. He's a trailblazer and a global voice who speaks to people everywhere. We cannot wait to see the reaction from our global user base.”

By creating NFTs unique to him and highly recognizable by his audience, Steve and Rarible.com are offering an opportunity for fans and collectors to own a Harvey collectible and get access to memorabilia directly from Steve.

By donating the proceeds of the first NFT auction to his foundation, Steve is paying it forward to programs that benefit the community while bringing awareness to his fans. Doing good and doing well. Steve is leading the way for entertainers, artists and other creators to fully own their content on this new platform. NFTs are easily the hottest blockchain application since cryptocurrency. All too often communities of color are not in the loop until the opportunity has greatly diminished. Steve wants to shine a light on NFTs and encourage other entertainers, artists and entrepreneurs who own and create content to leverage new markets and exchanges.

About Steve Harvey
Steve Harvey is an Emmy® Award-winning entertainer, radio personality, motivational speaker, New York Times best-selling author, businessman and philanthropist.

He currently hosts the iconic game show Family Feud and its spinoff Celebrity Family Feud. Beginning in 2019 through his production company, Harvey acquired the rights to produce Family Feud Africa which he currently hosts. His nationally syndicated radio show, The Steve Harvey Morning Show, is the most listened to morning show in America. Harvey also made history when he moved his talk show “Steve” to Facebook Watch in 2019. Additionally, Harvey hosts MISS UNIVERSE®, NFL and major broadcasts globally.

In 2017, he launched Steve Harvey Global (SHG), uniting his various businesses under one roof and one vision. Reflective of his personal brand, SHG creates and delivers entertaining and motivational content, products and experiences to audiences around the world. Harvey’s platform has helped propel many of today’s emerging technology and entertainment companies. SHG also invests in global ventures focused on technology, education and entertainment. As a value-based investor, SHG strives to enhance communities and individual lives through its investments and partnerships rooted in a disciplined approach focused on generating results. For more about Harvey, visit www.steveharvey.com.

About the Steve and Marjorie Harvey Foundation
The Steve and Marjorie Harvey Foundation (SMHF) provides youth outreach services that help cultivate the next generation of responsible leaders by providing educational enrichment, mentoring, life transformation skills, and global service initiatives. The Foundation strives to be a change-agent by fostering excellence in the areas of education, health, and social well-being in urban and diverse communities, ensuring that the needs of the whole child are met. Visit https://theharveyfoundation.org/ to make a difference today.

About Rarible.com
The world’s first open source and non-custodial marketplace with strong investor backing and a user-friendly experience for it’s more than 62K users and nearly $48M in trading volume. Rarible.com lowers the barriers to entry and use of its platform. No coding skills are required and participation in governance is encouraged and rewarded each month in the form of the RARI governance tokens.

Dafna Tapiero
dtapiero@laurelstrategies.com

Source: Steve Harvey Global



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