e.l.f. Beauty (ELF) Doubles to No. 2 Preferred makeup Brand for All Teens, Piper Survey Shows

April 7, 2021 1:19 PM EDT
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Price: $55.29 -0.34%

Rating Summary:
    10 Buy, 5 Hold, 1 Sell

Rating Trend: Up Up

Today's Overall Ratings:
    Up: 4 | Down: 13 | New: 17
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e.l.f. Beauty (NYSE: ELF) hit an all-time high in Piper Sandler's 41st semi-annual Taking Stock With Teens Survey.

"e.l.f. is the No. 2 preferred makeup brand for all teens - up from No. 4 last year and marks its highest ranking to-date in our survey," the firm commented. "Consolidated mindshare over the last year has moved up from 5% to 10% and is within 8 votes for the No. 1 spot (Tarte). Among average-income teens, it ranks No. 1 at 12% - vs. 6% last year (No. 5). It ranks No. 4 among upper-income teens as a preferred makeup brand - vs. No. 10 last year"

Piper Sandler analyst Erinn Murphy reiterated an Overweight rating and $30.00 price target on ELF.

For an analyst ratings summary and ratings history on e.l.f. Beauty click here. For more ratings news on e.l.f. Beauty click here.

Shares of e.l.f. Beauty closed at $27.02 yesterday.

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Erinn Murphy