RBC Capital Starts The Rubicon Project, Inc. (RUBI) at Sector Perform

April 28, 2014 6:32 AM EDT
Get Alerts RUBI Hot Sheet
Price: $6.67 --0%

Rating Summary:
    4 Buy, 8 Hold, 1 Sell

Rating Trend: = Flat

Today's Overall Ratings:
    Up: 8 | Down: 20 | New: 17
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RBC Capital initiates coverage on The Rubicon Project, Inc. (NYSE: RUBI) with a Sector Perform rating and a price target of $22.00.

Analyst Rohit Kulkarni comments, "While we consider Rubicon as a leading, best-in-class ad-tech company, particularly on the supply-side, ad-tech ecosystem remains out of favor with structural, competitive, and unit economics headwinds. Hence, we prefer to wait for attractive entry points given that RUBI is trading +32% (vs. -1% S&P) since its IPO (April 1.)"

For an analyst ratings summary and ratings history on The Rubicon Project, Inc. click here. For more ratings news on The Rubicon Project, Inc. click here.

Shares of The Rubicon Project, Inc. closed at $19.49 yesterday.

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