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Piper Sandler's New Teen Survey Shows 87% Own an Apple (AAPL) iPhone

October 5, 2021 9:38 AM EDT
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Price: $166.82 +0.59%

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    39 Buy, 25 Hold, 7 Sell

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Today's Overall Ratings:
    Up: 15 | Down: 11 | New: 13
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Apple (NASDAQ: AAPL) continued to score strongly in Piper Sandler's Taking Stock with Teens survey. The new Fall 2021 survey showed of the approximate 10,000 teen respondents, 87% have an iPhone, which is slightly below the 88% record set in the Spring 2021 survey. Further, 88% of teens expect an iPhone to be their next phone, also near a record.

The survey showed 22% of teens plan to upgrade to an iPhone 13 this fall/winter.

On Apple's other devices, a record 30% owned an Apple Watch, and nearly 70% owned AirPods.

"Overall, we view the survey results as a sign that Appleā€™s place as the dominant device brand among teens remains well intact," analyst Harsh Kumar commented.

The firm reiterated an Overweight rating and $175.00 price target on AAPL.

For an analyst ratings summary and ratings history on Apple click here. For more ratings news on Apple click here.

Shares of Apple closed at $139.14 yesterday.



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