Analyst Ratings for Discover Financial (DFS)

Overall Rating: BUY Rating Trend:

Avg. $ Target: $40.40 (-15.3%)

Date	Firm	Type	Rating (Past)	PT (Past)	Start $	End $	% Chg.	Details
4/24/2013	Jefferies	Downgrade	Hold (Buy)	49.00 (N/A)	44.33	47.68	7.56%	Details
3/13/2013	FBR Capital	Upgrade	Outperform (Market Perform)	48.00 (42.00)	42.13	47.68	13.17%	Details
3/6/2013	William Blair	Upgrade	Outperform (Market Perform)	N/A (N/A)	40.58	47.68	17.5%	Details
2/8/2013	Credit Suisse	Upgrade	Outperform (Neutral)	N/A (N/A)	39.35	47.68	21.17%	Details
12/20/2012	Stifel Nicolaus	Upgrade	Buy (Hold)	N/A (N/A)	39.77	47.68	19.89%	Details
12/18/2012	Meredith Whitney Advisory Group	Upgrade	Buy (Hold)	N/A (N/A)	40.18	47.68	18.67%	Details
10/3/2012	Argus	Downgrade	Hold (Buy)	N/A (N/A)	39.49	47.68	20.74%	Details
7/10/2012	Nomura Securities » Updated 9/28/2012	New Coverage	Buy (N/A)	45.00 (41.00)	35.01	47.68	36.19%	Details
3/23/2012	Goldman Sachs » Updated 9/28/2012	Upgrade	Conviction Buy (N/A)	46.00 (46.00)	32.49	47.68	46.75%	Details
1/20/2012	Susquehanna	New Coverage	Positive (N/A)	32.00 (N/A)	27.13	47.68	75.75%	Details
1/17/2012	JPMorgan	Downgrade	Neutral (N/A)	32.00 (N/A)	26.51	47.68	79.86%	Details
12/16/2011	Guggenheim	Upgrade	Buy (N/A)	27.00 (N/A)	23.07	47.68	106.68%	Details
8/15/2011	Sandler O’Neill	Upgrade	Buy (N/A)	28.00 (N/A)	23.33	47.68	104.37%	Details
8/12/2011	RBC Capital » Updated 9/28/2012	Upgrade	Top Pick (N/A)	49.00 (44.00)	23.50	47.68	102.89%	Details
6/21/2011	Macquarie	Upgrade	Outperform (N/A)	N/A (N/A)	23.62	47.68	101.86%	Details

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