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Third of Lululemon (LULU) Customers Less Likely to Buy

March 27, 2013 9:55 AM EDT
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Price: $364.68 +0.80%

Rating Summary:
    32 Buy, 11 Hold, 3 Sell

Rating Trend: Down Down

Today's Overall Ratings:
    Up: 16 | Down: 11 | New: 13
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A third of Lululemon Athletica Inc. (NASDAQ: LULU) customers are less likely to buy Lululemon products following the recent 'sheer' yoga pants debacle, according a survey at Macquarie.

While the sample size was small at only 41 customers, each of the customers were consistent shoppers and owned approximately 3 items of LULU clothing. A third of respondents also said they were more likely to buy competing products because of Lululemon's quality issues.

Macquarie today maintained a Neutral rating on Lululemon Athletica Inc. but cut its price target to $62.00 (from $67.00)

For an analyst ratings summary and ratings history on Lululemon Athletica Inc. (NASDAQ: LULU) click here. For more ratings news on Lululemon Athletica Inc. click here.

Shares of Lululemon Athletica Inc. closed at $63.03 yesterday.


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