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Wal-mart (WMT) Will Use Store Presence to Bolster Online Sales (AMZN)

March 26, 2013 3:23 PM EDT
Announced Tuesday morning during an e-commerce media day in California, Wal-mart (NYSE: WMT) e-commerce CEO Neil Ashe said the company is testing a system which uses in-store lockers to hold items customers order off of Wal-mart's website. Testing will begin this summer, Ashe noted.

The move specifically aims at Amazon.com (Nasdaq: AMZN), the world's largest Internet retailer. Amazon and Staples (Nasdaq: SPLS) announced a partnership last year which would have Staples items ordered from Amazon.com in-store in secure lockers, until customers picked the items up. Amazon has not expressed plans to build and run its own brick-and-mortar locations.

Currently, Wal-mart operates about 4,000 locations within the U.S. and believes that two-third of the American population lives within a five-mile radius of a store.

Shares of Wal-mart are lower, while Amazon is ticking higher on the session Tuesday.


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