Dolce&Gabbana Picks Akamai (AKAM) for Web Site Acceleration
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Akamai Technologies, Inc. (Nasdaq: AKAM), reports that Dolce&Gabbana has chosen Akamai's Dynamic Site Accelerator, part of the Company's Aqua Web Solutions, to accelerate all versions of its web site as well as "Swidel," its digital editorial hub available in English.
Akamai's solutions have enabled the fashion brand to reduce site response time globally, decrease bandwidth utilization and reduce site abandonment while increasing site traffic and protecting its global brand image. In addition to Dynamic Site Accelerator, Dolce&Gabbana is using Akamai Media Delivery to offer live and on demand streaming of their catwalks with unprecedented quality on any platform, including mobile devices like iPhone, iPad, iTouch and Android.
Since implementing the solution, Dolce&Gabbana's web site performance has improved nearly six times globally on average, while page loads were five-and-a-half times faster in North America, six times faster in Asia, seven times faster in Australia, and more than five times faster in Europe. Before implementing Dynamic Site Accelerator, the site load time was over 8.5 seconds on average, but on Akamai, the response time has decreased to less than 1.5 seconds. By decreasing page load time, Dolce&Gabbana also lowered site abandonment, which in turn helped it increase e-commerce conversion rates.
Akamai's solutions have enabled the fashion brand to reduce site response time globally, decrease bandwidth utilization and reduce site abandonment while increasing site traffic and protecting its global brand image. In addition to Dynamic Site Accelerator, Dolce&Gabbana is using Akamai Media Delivery to offer live and on demand streaming of their catwalks with unprecedented quality on any platform, including mobile devices like iPhone, iPad, iTouch and Android.
Since implementing the solution, Dolce&Gabbana's web site performance has improved nearly six times globally on average, while page loads were five-and-a-half times faster in North America, six times faster in Asia, seven times faster in Australia, and more than five times faster in Europe. Before implementing Dynamic Site Accelerator, the site load time was over 8.5 seconds on average, but on Akamai, the response time has decreased to less than 1.5 seconds. By decreasing page load time, Dolce&Gabbana also lowered site abandonment, which in turn helped it increase e-commerce conversion rates.
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