UPDATE: CBS Corp. (CBS), NBC (CMCSA) Said Close to Joining YouTube's Pay-Video Service

(Updated - October 16, 2015 4:04 PM EDT)

CBS Corp. (NYSE: CBS) and Comcast's (Nasdaq: CMCSA) NBC are said to be close to joining YouTube's pay-video service, according to Bloomberg.

UPDATE - YouTube commented in an email today, We are progressing according to plan to provide fans more options in how they enjoy content on YouTube [...] We have support from the overwhelming majority of our partners, with over 98 percent of content watched on YouTube covered by agreements, and more in the pipeline about to close.

The move from CBS and NBC reflects the increasing importance of YouTube as a media outlet for the up-and-coming generation. Major record labels and several other YouTube partners have already signed up for the service, Bloomberg noted.

YouTube is planning to roll-out its pay service by the end of this month.

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