Deutsche Bank Reinstates Coca-Cola (KO) at Buy

Deutsche Bank reinstated coverage on Coca-Cola (NYSE: KO) with a Buy rating and a price target of $45. Analyst Bill Schmitz Jr thinks Coca-Cola is doing all the right things.

"Strategically, Coke is finding its True North – using price and mix in developed markets to expand the profit pool and adjust to changing consumer preferences, balancing volume and price in later stage developing markets and investing in frontier markets to lift per capita consumption," said Schmitz.

"Moreover, productivity is becoming a core competency and savings are being reinvested, with promising early lift from stepped up investments as it aligns its global bottling system with the changing dynamics of the category. While Emerging Market macro and f/x are short-term burdens, benefits on the other side are significant," added the analyst.

For an analyst ratings summary and ratings history on Coca-Cola click here. For more ratings news on Coca-Cola click here.

Shares of Coca-Cola closed at $39.15 yesterday.

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