Wal-mart (WMT): Pricing Study Shows Success In Fresh Food Critical - Instinet

Instinet analyst, Jessica Schoen-Mace, reiterated her Neutral rating on shares of Wal-Mart (NYSE: WMT) after updating her grocery pricing study from our last check in mid-October. The analyst believes that success in the fresh food category is critical to drive traffic and attract new customers for the broadline retailers, and that a significant market share opportunity exists since the category has been slower to shift online.

During its last earnings call, WMT cited the expansion of online grocery to >100 markets and continued outperformance in customer count and basket size. No change to the price target of $81.

For an analyst ratings summary and ratings history on Wal-Mart click here. For more ratings news on Wal-Mart click here.

Shares of Wal-Mart closed at $70.98 yesterday.

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