Pali Research Upgrades Viacom (VIA) (VIA-B) to Buy

October 27, 2009 7:41 AM EDT

Pali Research upgrades Viacom (NYSE: VIA) (NYSE: VIA-B) to Buy.

Pali analyst says, "We downgraded Viacom to Neutral in late April after it significantly outperformed off the market’s March lows, with our concerns centered on its poor cable network ratings and the grim prospects surrounding the launch of Epix (including the negative impact a failed launch would have on its film division, Paramount Pictures). Despite further significant appreciation in VIA/B shares over the past 6 months, we are now upgrading back to BUY with a $33 price target (based on what we view as a conservative multiple of 11x 2010E free cash flow, equates to a 2010E P/E of 14x and a 2010E EV/EBITDA of 8x)."

To see more analyst ratings on VIA-B Click Here.

Viacom Inc. operates as an entertainment content company principally in the United States and Europe. It operates in two segments, Media Networks and Filmed Entertainment.

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