Farmer Brothers (FARM) Selects MicroStrategy (MSTR) for Greater Insights into Operational Performance
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MicroStrateg (Nasdaq: MSTR) announced that Farmer Brothers Co. (Nasdaq: FARM) has selected MicroStrategy for operational reporting and analytics. Farmer Brothers is the nation's largest direct-store delivery business for coffee and allied products.
MicroStrategy reports and information dashboards will provide Farmer Brothers employees with detailed insights into financials, sales order processing, manufacturing, procurement, inventory, and human resources. MicroStrategy will be used by Farmer Brothers personnel across the organization, including the CEO, COO, CFO, Controller, VP Finance, VP Sales, Sales staff, as well as by manufacturing, financial, HR, and operations users.
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