Trading Outlook for Diedrich Coffee Issued by StockPreacher.com

November 4, 2009 6:50 AM EST

DALLAS, Nov. 4, 2009 (GLOBE NEWSWIRE) -- StockPreacher.com announces an investment report featuring Diedrich Coffee (Nasdaq: DDRX). The report includes financial and investment analysis, analyst consensus, and pertinent industry information you need to know to make an educated investment decision.

The investment report on Diedrich Coffee (Nasdaq: DDRX) should be of particular interest to comparable coffee and tea companies: Green Mountain Coffee Roasters Inc. (Nasdaq: GMCR), Peet's Coffee & Tea Co. (Nasdaq: PEET), and Starbucks Corp. (Nasdaq: SBUX).

The full report is available at: http://www.stockpreacher.com/n/DDRX

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Diedrich Coffee Inc. (DDRX) is a specialty coffee roaster, wholesaler and retailer. The Company's brands include Diedrich Coffee, Gloria Jean's and Coffee People. The majority of its revenue is generated from wholesale customers located across the United States. Its wholesale operation sells a variety of whole bean and ground coffee, as well as single serve coffee products through a network of office coffee service (OCS) distributors, chain and independent restaurants, coffeehouses, other hospitality operators and specialty retailers. DDRX operates a roasting facility and a distribution facility in central California that supplies its coffee products to all of its customers.

In the report, the analyst notes:

"The Company's wholesale sales for the 12 weeks ended September 16, 2009, increased by $5,295,000, or 51.2%, to $15,642,000 from $10,347,000 for the 12 weeks ended September 17, 2008. Wholesale sales to OCS and other third-party wholesale customers increased $5,324,000, or 55.7% to $14,879,000 from $9,555,000 led by strong growth in the Keurig 'K-Cup' sales which increased by 66.3% or $5,808,000 from the prior year quarter. DDRX generated 92.3% and 84.1% of its total revenues from the sale of K-Cups for the twelve weeks ended September 16, 2009 and September 17, 2008, respectively.

"DDRX is expanding Keurig K-Cup(R) production capacity at the company's roasting and packaging facility in Castroville, Calif. The company will be adding equipment for a sixth K-Cup production line and upgrading the equipment of an existing line, which together will increase the facility's K-Cup output capacity by more than 40%. The upgrade and new installation is expected to cost approximately $3.1 million and come on line by this fall. "

To read the entire report visit: http://www.stockpreacher.com/n/DDRX

StockPreacher.com is a small-cap research and investment commentary provider. StockPreacher.com strives to provide a balanced view of many promising small-cap companies that would otherwise fall under the radar of the typical Wall Street investor. We provide investors with an excellent first step in their research and due diligence by providing daily trading ideas, and consolidating the public information available on them. For more information on StockPreacher, please visit: http://www.stockpreacher.com

StockPreacher.com Disclosure

StockPreacher.com is not a registered investment advisor and nothing contained in any materials should be construed as a recommendation to buy or sell any securities. StockPreacher.com is a Web site wholly-owned by BlueWave Advisors, LLC. Please read our report and visit our Web site, StockPreacher.com, for complete risks and disclosures.

CONTACT: StockPreacher.com
         Jeff Bishop
         (469)-252-3505
         press@beaconequity.com

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