Jets Flight Crew and New York Sports Clubs Team up for Fitness

October 8, 2009 4:19 PM EDT

Flight Crew Members to Lead Newly Created Group Exercise Class at NYSC

NEW YORK--(BUSINESS WIRE)-- New York Sports Clubs (NYSC) (www.mysportsclubs.com), the largest owner and operator of health and fitness clubs in the tri-state area, today announced a partnership to become the Official Training Site for the Jets Flight Crew, the much admired dance and cheerleading team of the NY Jets. The partnership will include newly created cardio dance classes led by members of the Flight Crew exclusively offered at select NYSC locations, as well as full membership privileges for the team to continue to rehearse and practice their game-day routines.

"As New York's largest network of sports clubs, we're proud to partner with the Jets Flight Crew and to welcome them into more than 100 NYSC locations in the tri-state area to work out and rehearse for their demanding performances," said Russell Findlay, Vice President of Sales and Marketing for NYSC. "We are dedicated to providing members with the facilities and services needed to excel at every level of fitness, and we're thrilled to further diversify our group exercise class offerings with this new cardio dance workout. Besides advancing our mission to improve lives through exercise, it also strengthens our community ties in an innovative way."

NFL cheerleaders have become a staple in the world of football. However, making the squad is not an easy task as hundreds participate in the audition process each year to get one of the few coveted openings. Now, through this new partnership, NYSC members and non-members alike will have the opportunity to learn directly from the pros. A weekly series of classes, led by members of the Jets Flight Crew and highlighting various dance techniques, will kick off throughout the NYSC network of clubs on Thursday, October 15, and run through the rest of the Jets' football season.

"Partnering with New York Sports Clubs for the Jets Flight Crew's third season on the sidelines is beneficial for both parties," said Matt Higgins, Jets Executive Vice President of Business Operations. "Our growing team will continue to entertain 80,000 fans at home games and at countless other events out in the community with incredible routines practiced and perfected at New York Sports Clubs' locations."

About New York Sports Clubs:

New York Sports Clubs is owned by Town Sports International Holdings, Inc. (NASDAQ: CLUB), a leading owner and operator of fitness clubs in the Northeast and mid-Atlantic regions of the United States operating under the brand names New York Sports Clubs, Boston Sports Clubs, Washington Sports Clubs and Philadelphia Sports Clubs. As of June 30, 2009, Town Sports International, through its subsidiaries, operated 163 clubs in the United States and three clubs located in Switzerland.

    Source: New York Sports Clubs

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