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Form 13F-HR ARGUS INVESTORS' COUNSEL For: Sep 30

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November 12, 2015 5:26 PM EST

The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F COVER PAGE
OMB APPROVAL
OMB Number: 3235-0006
Expires: July 31, 2015
Estimated average burden
hours per response: 23.8
Report for the Calendar Year or Quarter Ended: 09-30-2015
Check here if Amendment   Amendment Number:
This Amendment (Check only one.):   is a restatement.
  adds new holdings entries.
Institutional Investment Manager Filing this Report:
Name: ARGUS INVESTORS' COUNSEL, INC.
Address: HOLLY POND PLAZA
1281 E. MAIN STREET, FIRST FLOOR
STAMFORD , CT06902
Form 13F File Number: 028-00542

The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form.

Person Signing this Report on Behalf of Reporting Manager:
Name: Sharon D. Wagoner
Title: Chairman, President and Secretary
Phone: 203-548-9882
Signature, Place, and Date of Signing:
Sharon D. Wagoner Stamford , CT 11-12-2015
[Signature] [City, State] [Date]
Report Type (Check only one.):
X 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.)
  13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).)
  13F COMBINATION REPORT. (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).)
Form 13F Summary Page
Report Summary:
Number of Other Included Managers: 0
Form 13F Information Table Entry Total: 52
Form 13F Information Table Value Total: 229,595
(thousands)
List of Other Managers Reporting for this Manager:
[If there are no entries in this list, omit this section.]
Form 13F File Number Name

List of Other Included Managers:
Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report.
[If there are no entries in this list, state “NONE” and omit the column headings and list entries.]
No. Form 13F File Number Name

The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number: 3235-0006
Expires: July 31, 2015
Estimated average burden
hours per response: 23.8
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
3M Co COM 88579Y101 4,963 35,005 SH SOLE 31,205 0 3,800
Air Prods & Chems Inc COM 009158106 4,588 35,965 SH SOLE 32,275 0 3,690
American Express Co COM 025816109 4,709 63,525 SH SOLE 56,975 0 6,550
Amgen Inc COM 031162100 4,463 32,265 SH SOLE 29,015 0 3,250
Apple Inc COM 037833100 5,061 45,880 SH SOLE 40,955 0 4,925
Archer Daniels Midland COM 039483102 4,171 100,625 SH SOLE 90,275 0 10,350
Automatic Data Process COM 053015103 4,719 58,720 SH SOLE 52,470 0 6,250
Becton Dickinson & Co COM 075887109 4,850 36,560 SH SOLE 33,005 0 3,555
BlackRock Inc COM 09247X101 3,915 13,160 SH SOLE 11,700 0 1,460
Caterpillar Inc COM 149123101 3,920 59,970 SH SOLE 53,370 0 6,600
Chubb Corp COM 171232101 2,824 23,025 SH SOLE 19,775 0 3,250
Cisco Sys Inc COM 17275R102 4,646 176,975 SH SOLE 156,400 0 20,575
Coach Inc COM 189754104 3,801 131,400 SH SOLE 118,200 0 13,200
Corning Inc COM 219350105 4,094 239,145 SH SOLE 212,375 0 26,770
Costco Whsl Corp COM 22160K105 4,797 33,180 SH SOLE 29,545 0 3,635
Disney Walt Co COM 254687106 5,125 50,150 SH SOLE 45,225 0 4,925
Emerson Elec Co COM 291011104 3,669 83,060 SH SOLE 82,400 0 660
Exxon Mobil Corp COM 30231G102 4,231 56,900 SH SOLE 50,950 0 5,950
Fedex Corp COM 31428X106 4,243 29,470 SH SOLE 26,170 0 3,300
General Dynamics Corp COM 369550108 5,239 37,980 SH SOLE 34,110 0 3,870
General Electric Co COM 369604103 4,548 180,350 SH SOLE 178,800 0 1,550
Google Inc CL A COM 38259P508 4,494 7,040 SH SOLE 6,500 0 540
Halliburton Co COM 406216101 389 11,000 SH SOLE 0 0 11,000
Home Depot Inc COM 437076102 5,012 43,395 SH SOLE 38,595 0 4,800
Illinois Tool Wks Inc COM 452308109 4,658 56,595 SH SOLE 50,605 0 5,990
Intel Corp COM 458140100 4,602 152,700 SH SOLE 136,050 0 16,650
International Bus Mach COM 459200101 4,250 29,315 SH SOLE 26,065 0 3,250
International Paper Co COM 460146103 3,846 101,760 SH SOLE 91,000 0 10,760
JPMorgan Chase & Co COM 46625H100 4,368 71,640 SH SOLE 70,890 0 750
Johnson & Johnson COM 478160104 4,715 50,505 SH SOLE 45,595 0 4,910
Kimberly Clark Corp COM 494368103 5,323 48,820 SH SOLE 44,420 0 4,400
McDonalds Corp COM 580135101 5,042 51,175 SH SOLE 45,775 0 5,400
Microsoft Corp COM 594918104 5,096 115,130 SH SOLE 103,380 0 11,750
Morgan Stanley COM 617446448 4,338 137,700 SH SOLE 124,000 0 13,700
Nucor Corp COM 670346105 4,016 106,950 SH SOLE 96,150 0 10,800
Occidental Petroleum COM 674599105 4,470 67,580 SH SOLE 60,380 0 7,200
Pepsico Inc COM 713448108 5,188 55,020 SH SOLE 49,270 0 5,750
Pfizer Inc COM 717081103 4,834 153,900 SH SOLE 137,500 0 16,400
Procter & Gamble Co COM 742718109 4,728 65,725 SH SOLE 59,450 0 6,275
Qualcomm Inc COM 747525103 3,995 74,350 SH SOLE 66,800 0 7,550
Ralph Lauren Corp COM 751212101 4,508 38,150 SH SOLE 34,230 0 3,920
Schlumberger Ltd COM 806857108 3,583 51,950 SH SOLE 51,450 0 500
Starbucks Corp COM 855244109 4,942 86,950 SH SOLE 79,550 0 7,400
Stryker Corp COM 863667101 4,686 49,795 SH SOLE 44,810 0 4,985
Time Warner Inc COM 887317303 4,134 60,130 SH SOLE 53,790 0 6,340
US Bancorp DE COM 902973304 5,014 122,270 SH SOLE 109,220 0 13,050
Unilever NV NY COM 904784709 4,180 103,980 SH SOLE 103,000 0 980
Union Pac Corp COM 907818108 4,351 49,210 SH SOLE 43,910 0 5,300
Verizon Comm COM 92343V104 4,782 109,900 SH SOLE 99,100 0 10,800
Wal-Mart Stores Inc COM 931142103 4,333 66,820 SH SOLE 59,520 0 7,300
Walgreens Boots Allian COM 931427108 4,876 58,675 SH SOLE 53,075 0 5,600
Zoetis Inc COM 98978V103 4,268 103,640 SH SOLE 92,760 0 10,880

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