UPDATE: Apple (AAPL) Lower Amid Weak iPhone 7 Sales Data

September 23, 2016 2:04 PM EDT

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(Updated - September 23, 2016 2:08 PM EDT)

Apple (Nasdaq: AAPL) shares are lower mid-afternoon amid reports of poor iPhone 7 sales.

Sources note gfk survey data out today. The firm has iPhone 7/7+ unit sales down 25 percent versus the iPhone 6S/6S+ over the same post-launch time frame.

Data is said to come from 12 European markets, along with Japan, China, Australia, and Taiwan, among others.

U.S. data was not included in the survey.

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