McDonald's (MCD) Global Comps Up 3.7% in August; Street Expected 3.89% Jump

September 11, 2012 8:01 AM EDT Send to a Friend
McDonald's Corporation (NYSE: MCD) announced that global comparable sales increased 3.7% in August. Performance by segment was as follows:
  • U.S. up 3.0%
  • Europe up 3.1%
  • Asia/Pacific, Middle East and Africa up 5.7%
The Street expected global comps up 3.89 percent and U.S. comps up 3.1 percent.

n August, U.S. comparable sales increased 3.0%. The popularity of McDonald's great-tasting and convenient breakfast along with all-day everyday value contributed to the month's results.

Europe delivered a 3.1% increase in comparable sales for August as positive results in the U.K., France and Russia were slightly offset by performance in Germany and certain markets in Southern Europe. Premium food events complemented by unique value offerings and promotions highlighting McDonald's Olympic sponsorship benefited the segment's performance.

In Asia/Pacific, Middle East and Africa (APMEA), comparable sales increased 5.7% for August. Strong results in Australia and China along with the positive impact from the shift in the timing of Ramadan were partially offset by ongoing weakness in Japan. Everyday value platforms, locally-relevant menu choices and compelling conveniences contributed to APMEA's August results.


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