UP Healthcare to Attend Patient Summit in Philadelphia

DELRAY BEACH, Fla., Sept. 27, 2016 /PRNewswire/ -- In recent times, healthcare has shifted to a focus on patients first. On October 10th and 11th, at the Sonesta Hotel in Philadelphia, eyeforpharma will be presenting the Thirteenth Annual Patient Summit USA 2016. This conference will include 300+ senior pharma executives, regulatory authorities, providers, payers, and patients who will be speaking for the advocacy of patient-centered care.

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As the healthcare landscape begins to change, with more patients speaking out than ever, and caregivers providing far more attentiveness than ever before, the pharmaceutical industry remains apart from this relationship. "Between rising costs and lack of information, patients, even those on life-saving therapies, skip their scheduled appointments," says Ulrich Neumann, Managing Director at eyeforpharma. "There is clearly a need for improvement on the efforts the industry has started to take. Rather than make one person responsible for every aspect of the patient space, we can create a team and give them enough resources to ensure their patient initiatives are heard and implemented across the entire organization."

The conference will include many objectives to make the pharma industry a part of the patient-caregiver relationship. This includes setting a clear universal definition for patient centricity, which will be more visibly defined in addressing initiatives, implementations, and how to navigate the complex regulatory environment. Of those speakers, we will have highly renowned voices such as Dr. Christopher Boerner, President and Head of US Commercial, from Bristol-Myers Squibb, Lisa Egbuonu-Davis, VP, Global Patient Centered, Outcomes and Solutions from Sanofi, Steve L. Morin, Health Programs Coordinator, Director Patient Network from the FDA, Lynn Bartnicki, Patient Advocate, Living Beyond Breast Cancer and many more.

Jack Whelan, Research Advocate and one of the speakers for the upcoming event, says, "eyeforpharma brings together the movers and shakers in BioPharma, Patient Advocacy, and other Life Sciences professionals to help bridge the communications gap in understanding and executing a patient centricity strategy. More importantly, you'll come away with some fresh ideas and understanding about the benefits of striking a better balance of Patient Centric thinking in a research centric industry."

Also attending the summit as a collaborator will be UP Healthcare, a leading North American company that produces the award-winning Health & Family program and the RealPatientsSpeak platform for broadcast and digital. With the belief that the most important resource today in the healthcare landscape is the patient voice, RealPatientsSpeak advocates the stories of actual patients sharing their journeys to effectively illustrate discussion in the patients' own language.

"Now, more than ever, patients are in the forefront of industry programs," says Lisa Baez, Director from UP Healthcare. "There are many challenges to providing effective patient engagement facing the industry, including the fact that there really is no one-size-fits-all method."  With these thoughts in place, UP Healthcare's programs covers a broad variety of therapeutic areas where education and awareness are most needed, in order to best provide the patient with the information necessary to effectively navigate their own health and strengthen ongoing dialogue with their healthcare providers.

About eyeforpharmaeyeforpharma is a global provider of pharmaceutical business insights and networking. Our mission is to make pharma more open and valued. We're creating a movement for industry leaders who prioritize value for patients and healthcare. Be a part of the change! For more information about the 13th Annual Patient Summit, visit eyeforpharma.com/patientusa.

About UP HealthcareAs a leading North American company and the producers of the award-winning Health & Family programs, UP Healthcare produces content for broadcast, digital and social media. With a heritage of over 20 years, our group has always emphasized the importance of the patient voice. Through the RealPatientsSpeak platform, the journey continues with patients and caregivers sharing relatable experiences at the forefront of our stories.  We have extensive therapeutic experience with a primary focus on Cardiovascular, Oncology, CNS, Gastroenterology, Endocrinology, and Women's Health. Through the years, our relationships with top thought leaders and institutions have contributed to the delivery of the most cutting-edge and current content specific to the disease state treatment landscape. Our aim is to provide patients with information needed to effectively navigate their own health and to offer professionals up-to-date resources to share with their patients. To view RealPatientsSpeak stories, visit RealPatientsSpeak.com.

CONTACTS

eyeforpharma / Patient Summit

Rosa ElswoodGlobal Project Director800-814-3459 x7186[email protected]

UP Healthcare / RealPatientsSpeak

Lisa Baez[email protected]o/561.563.8770 x 306c/954.224.3930

Barbara Knorr[email protected]o/561.563.8770 x 328c/561.306.5331

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SOURCE Up Healthcare