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Presto™ Smart Dining System™ Launches New Entertainment Content to Match Surging Consumer Demand

June 13, 2016 9:06 AM EDT

E la Carte is first-to-market with tabletop games from Duckie Deck, and Global Gaming Initiative

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- E la Carte, creators of the Presto™ Smart Dining System™ for full-service restaurants, announced today that it has expanded its selection of guest-facing games to include titles from Duckie Deck, Global Gaming Initiative, and Kurius Games to bolster its extensive catalog of entertainment already available nationwide. The Presto System, now deployed and active in over 1,800 restaurant locations, delivers a significant lift in guest satisfaction as well as restaurant visit intent. With a rich catalog of interactive games and content, the company’s restaurant partners are also seeing new revenue streams ramp up as guests continue to engage with the Presto Smart Dining System’s interactive content.

Through strategic partnerships with global publishers and cutting-edge independent developers, the Presto Smart Dining System brings exclusive and premier content to its restaurant partners from leading publishers including, Duckie Deck, Global Gaming Initiative, and Kurius Games. This exciting new content is available on more than 85,000 guest-facing tabletop Presto Systems.

“The Presto Smart Dining System has not only improved our front-of-house efficiencies, but it has brought us an entirely new revenue stream with its interactive gaming content,” said Diann Banaszek, marketing partner, Apple American Group. “Many guests love that the games provide a means for entertainment while they dine with us at our Applebee’s restaurants.”

The Presto System also unlocks new forms of revenue for restaurant partners. By providing a unique digital dining experience, guests can control how they order food, play games while they wait, and pay for their bill. The Presto Smart Dining System also enables restaurants to stay relevant with today’s digitally connected consumer.

E la Carte’s recent hiring of industry veteran Stacy Rademacher as Head of Entertainment further enhances the Presto Smart Dining System’s commitment to world-class entertainment content, which now includes more than 25 premium games in its portfolio. Before joining E la Carte, Rademacher served as executive producer of games and entertainment for Tanjarine. During her tenure at Tanjarine, she pioneered the company’s entertainment strategy for custom Android-based tablets and second screen TV programming for restaurants, which resulted in a catalog of more than 40 casual and family games. Over the past two decades, Rademacher has also worked on more than 80 titles for game consoles, mobile, internet and interactive TV platforms, which include major brand holders such as the NFL, Hasbro (NASDAQ: HAS), NBCUniversal, Bravo, Time Inc. (NYSE: TIME), Cablevision, Showtime, Nickelodeon, Electronic Arts (NASDAQ: EA), Mattel (NASDAQ: MAT), and Cisco Systems (NASDAQ: CSCO). Prior to her tenure at Tanjarine, she held executive positions at leading gaming publishers including Hasbro (NASDAQ: HAS), Virgin Interactive Entertainment, Acclaim Entertainment, and Radical Entertainment.

“We are at a unique point in time as we are revolutionizing the way restaurants engage their customers on a digital platform,” said Rademacher. “Our partnerships with these top entertainment publishers not only differentiates our platform and builds credibility in the restaurant technology space, but more importantly, makes a significant positive impact on the guest dining experience by providing games that appeal to all ages.”

To learn more about the Presto Smart Dining System, please visit www.elacarte.com.

About E la Carte and the Presto™ Smart Dining System™

E la Carte, developers of the Presto™ Smart Dining System™, leads the table-top dining revolution with its guest-facing, pay-at-the-table, e-commerce system. Installed in over 1,800 restaurants across the nation, the Presto System enables restaurant guests to take greater control over their dining experience by allowing them to order from a full menu, play exciting interactive games, and pay their bill directly from the table. The Presto System also provides operational and financial benefits to restaurant operators which drives increased profitability, and unlocks restaurant data that was previously inaccessible, enabling smarter decisions around guest satisfaction.

E la Carte, Inc.
Mark Belinsky, 650-520-9026
COO
[email protected]

Source: E la Carte, Inc.



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