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Photo Release – RLHC Announces Alliance With Victrola Coffee and Whidbey Coffee to Create Lobby Coffeehouse Experience

July 7, 2015 9:02 AM EDT

SPOKANE, Wash., July 07, 2015 (GLOBE NEWSWIRE) -- RLHC (Red Lion Hotels Corporation) (NYSE: RLH) today announced the company has aligned with Seattle-based Vibe Coffee Group, Inc., to bring the Pacific Northwest coffeehouse experience to its hotel lobbies. 

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/f255be44-0994-4408-a722-231d9ca1501f

“We will be known for our coffee experience,” said Greg Mount, President & CEO.  “When we met the owner and staff from these award-winning coffee brands, Victrola and Whidbey, we knew they understood our vision.  It’s more than just serving a great cup of coffee or latte, it’s about the Pacific Northwest culture and the passion for the experience and then translating that into the layout and design features of the lobby.”    

Victrola Coffee will be served in the lobbies of Hotel RL beginning with the opening Aug. 1 of the first location for the brand, Hotel RL Baltimore Inner Harbor.  Victrola Coffee, a favorite among coffee lovers, was founded in 2000 on Capitol Hill in Seattle. Victrola showcases the craft of coffee by barista-trained staff who prepare individual requests using the world's finest beans, topped off with signature foam art creations.  These coffees, which recently earned a 94 from CoffeeReview.com, embody the essence of Seattle and its rain, waterfront and artists in the magic of its skilled roasters. 

Whidbey Coffee, named for the beautiful Puget Sound island, will be served in the lobbies of Red Lion Hotels and Red Lion Inn & Suites beginning within the next 60 days.  Each morning, guests can indulge in Whidbey Coffee selections that deliver a consistent and satisfying quality morning drink.

"RLHC as a hotel company is genuinely invested in the coffee experience of its guests," said Dan Ollis, President of Vibe Coffee Group, Inc. “Together, we are going to change the expectations of hotel guests for their morning fix.”

About RLHC: Red Lion Hotels Corporation is a hospitality company primarily engaged in the franchising, management and ownership of upscale, midscale and economy hotels under the Hotel RL, Red Lion Hotel, Red Lion Inn & Suites, GuestHouse International and Settle Inn brands. Established in 1959, the company has 130 hotels system wide and also owns and operates an entertainment and event ticket distribution business. For more information, please visit the company's website at www.redlion.com. About Vibe Coffee Group, Inc:  Vibe Coffee Group has been in business for 26 years, Whidbey Coffee and Victrola Coffee have a combined 14 locations, including roasting and corporate office facilities, in the Puget Sound region. Additionally, both brands extend their crafts to other companies nationwide.  For more information, www.victrolacoffee.com and www.whidbeycoffee.com.

Websites:www.victrolacoffee.com/content/our-storywww.coffeereview.com/starbucks-reserve/www.whidbeycoffee.com/

Social Media:www.Facebook.com/RedLionHotels www.Twitter.com/RedLionHotels www.Instagram.com/RedLionHotelswww.LinkedIn.com/company/red-lion-hotels

Company Contact
Pam Scott
VP, Corporate Communications
509-777-6393
509-570-4610
[email protected]

Source: Red Lion Hotels Corporation


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