National Asset Direct Identifies Northeast as Key Market for Expansion

October 21, 2009 2:22 PM EDT

Affiliate 'United Residential Lending' Seeks Licensed Retail Branches to Facilitate Expansion into Northeast States

SAN DIEGO--(BUSINESS WIRE)-- National Asset Direct, Inc. ("NAD"), a service provider to purchasers of performing and distressed residential mortgage loans and assets, today announced that its lending affiliate, United Residential Lending, LLC ("URL"), is seeking licensed mortgage bankers in the Northeast to join its network of retail branches.

URL operates as a mortgage banker offering a full line of FHA, Agency and Jumbo loan programs in 19 states. Together with NAD's other affiliates, these companies create an integrated platform offering a full range of loan origination, refinancing, servicing and real estate disposition services.

Jeffrey Kaplan, President and Chief Executive Officer of NAD, said, "URL has been an extremely successful addition to our integrated, full-service platform, and we are eager to identify new retail branches that can build on URL's strong warehouse lending and take-out lending relationships and further expand the company's geographic footprint."

"As agency capital and net-worth requirements continue to increase, partnering with URL can be an attractive option for entrepreneurial groups seeking the scale and resources required to meet the ongoing demand of customers in their region," added Kaplan.

Gary Willis, Chief Executive Officer of URL, stated, "URL's knowledgeable, experienced team of professionals is committed to providing superior service, powerful technology and a range of competitive niche products to our branches. We are excited and optimistic about opportunities for URL in the Northeast market and look forward to building reciprocal relationships and becoming an integral presence in this region."

Mortgage bankers who are licensed to originate and service loans in New York, New Jersey, Pennsylvania and Connecticut are encouraged to contact URL to discuss opportunities to become retail branches and take advantage of the many tools and talents the URL team can offer.

About National Asset Direct, Inc.

National Asset Direct, Inc. ("NAD") was launched in October of 2006 as an advisor and portfolio manager to principal buyers, both affiliates and third parties, who buy a broad array of performing, sub-performing and non-performing residential mortgage loans and assets. NAD has established trusted relationships with a wide spectrum of financial institutions, investments banks, mortgage banks, and thrifts looking to manage liquidity, operational flow, and loss severity, and has built an outstanding team of experienced senior managers from the top mortgage originators/servicers in the industry, including GMAC-RFC, Homecomings Financial, Option One Mortgage, Peoples Bank, Suntrust Mortgage, EMC, Accredited Home Lenders, and New Century. For more information, please visit www.nationalassetdirect.com.

About United Residential Lending, LLC

United Residential Lending, LLC ("URL") a mortgage banker offering a full line of FHA, Agency and Jumbo loan programs, was acquired by affiliates of NAD in June 2009. Led by URL founder Gary Willis as its Chief Executive Officer, URL currently operates in 19 states. For more information, please visit www.urlending.com.


    Source: National Asset Direct, Inc.

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