MRP Appoints James Regan as CMO

PHILADELPHIA--(BUSINESS WIRE)-- MRP (LSE: FDP), a global provider of end to end predictive marketing and sales solutions powered by data, software, and services today announced the appointment of James Regan to the newly created role of Chief Marketing Officer. Regan, who co-founded MRP with CEO Kevin Cunningham in 2002, will also continue as President of MRP’s LATAM operations, which has been his primary focus for the last four years. In his new role, Regan will be responsible for driving the growth of the organization worldwide through the company’s marketing strategy and related initiatives.

“Our global marketing efforts are critical to MRP’s success as we seek to drive sustainable, profitable growth and deliver on the innovation the market expects,” said Kevin Cunningham, CEO of MRP. “This role is a natural next step for Jim. He has lead our sales operations team, expanded our presence in Latin America by 139%, and has the marketing expertise to take MRP to the next level.”

“This is the perfect place for me right now. Over the last 14 years we’ve built an incredible, global organization. We are a critical piece of the sales and marketing process for some of the largest companies in the world,” Regan said. “Now it’s time to take this story of success, partnership and longevity and share it with the world.”

Regan earned a degree in marketing from LaSalle University, and began his career in sales for Merck, based in New York City. Prior to founding MRP, Regan worked as the director of marketing for an internet-based startup.

About MRP

MRP is a global provider of account-based marketing intelligence, software, and services. Since 2002, clients have relied on MRP to deliver insights, drive pipeline, and provide ROI through a combination of predictive intelligence and integrated marketing tactics. MRP has 12 offices worldwide, does business in over 100 countries, and is a wholly owned subsidiary of the FD Group, PLC (LSE: FDP).

View source version on businesswire.com: http://www.businesswire.com/news/home/20160824005890/en/

MRP
Betsy Hargus
Vice President
215-587-8851
[email protected]

Source: MRP

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