Chief Automotive Technologies to Unveil New Fusion Product Line at Automechanika Chicago

MADISON, Ind., March 30, 2015 /PRNewswire/ -- Chief Automotive Technologies will introduce a significant expansion of its product line at Automechanika Chicago. In addition to the frame racks, computerized measuring systems, vehicle anchoring and specification data that collision repair shops rely on every day, Chief will introduce a new line of fusion equipment, including spot welders, MIG/MAG welders and other shop equipment to be unveiled at the show.

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Automechanika Chicago takes place April 24-26, 2015 at McCormick Place West. Chief is in booth #1402.

"Chief equipment, data and training are the foundation of collision repair for thousands of shops every day," says Bob Holland, director of collision, North and South America. "As vehicle design and repair methods evolve, collision repair shops have to invest in new tools and training to properly repair the latest vehicles. Expanding our product line makes it easy for our customers to get the new equipment they need from the Chief distributors they have long relied on for unmatched service and support."

Visit Chief in Automechanika booth #1402 for live equipment demonstrations every day during show hours. Chief personnel also will conduct an educational product demonstration on the Collision Product Demo Stage on Saturday, April 25, from 1:00 p.m. to 1:30 p.m.

Chief will also take an active role in providing training at the inaugural Automechanika Chicago. Ken Boylan, global training manager for Chief, presents "Steel vs. Aluminum: Fact and Fiction" on Friday, April 24, from 2:00 p.m. to 5:15 p.m., and Saturday, April 25, from 8:30 a.m. to 11:45 a.m. This course, which includes curriculum from the new Chief University "Aluminum Damage Analysis and Repair Technology" class, covers the characteristics of both aluminum and steel and how the differences between the two metals can affect a quality repair. Boylan will discuss repair techniques and evolving joining technologies, including friction, stir, laser, hydrosonic welding and other technologies that impact decisions on whether a component is repaired or replaced.

Register for Automechanika Chicago at https://automechanika-chicago.us.messefrankfurt.com/chicago/en/for_attendees/welcome.html. To learn more about the full line of Chief collision repair equipment, contact your local Chief distributor, visit www.chiefautomotive.com or call (800) 445-9262. Chief is active on Twitter, twitter.com/ChiefAutomotive and Facebook, www.facebook.com/ChiefAutomotive. For video, visit our Vimeo channel, http://vimeo.com/groups/chief.

About Chief Automotive Technologies

Chief Automotive Technologies, a Vehicle Service Group (VSG) brand, is one of the world's largest manufacturers of high-quality collision repair products and services, including frame-pulling equipment, vehicle-anchoring systems, measuring systems, and vehicle frame specifications. Chief is also a leading provider of comprehensive training on structural analysis, measuring, collision theory and design based repair.

VSG comprises nine major collision repair and vehicle lifting brands: Chief Automotive Technologies, Elektron, Rotary Lift®, Forward® Lift, Direct-Lift®, Hanmecson®, Revolution® Lift, Blitz® and nogra®. Based in Madison, Ind., VSG has operations worldwide, including ISO 9001-certified manufacturing facilities on three continents.

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SOURCE Chief Automotive Technologies