UPDATE - Dougherty & Co Initiates Coverage on Tesla Motors (TSLA); As the Archetypal EV, Model S Changes Everything

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UPDATE - Dougherty & Co initiates coverage on Tesla Motors (Nasdaq: TSLA), price taerget $30.

Dougherty analyst says, "Simply put, we believe that Tesla can deliver eco-friendly driving with very few compromises. In fact, we believe that the Model S can be so good that buyer attitudes begin to shift from “Why would I want an electric car” to “Why would I want a gas-powered car?” At inception, we too were skeptics. Our thinking has changed."

To see all the upgrades/downgrades on shares of TSLA, visit our Analyst Ratings page.

Shares stall out after revving at the open...last trade $21.45, down $0.53 (-2.41%).

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