Soleil Securities Initiates Coverage on General Mills (GIS) with a Buy
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Soleil Securities initiates coverage on General Mills (NYSE: GIS) with a Buy. Price target $74.00.
Soleil analyst says, "In our opinion, the Street under appreciates the cumulative impact of the successful initiative to shrink the cereal package, thereby lowering price points and achieving higher pricing, and a solid line-up of new cereals for F09. Now competes on a more even playing field from the perspective of shelf-level price points...We would buy shares more aggressively on pullbacks."
General Mills, Inc. (General Mills) is a manufacturer and marketer of branded consumer foods sold through retail stores.
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