Janney Montgomery Scott Starts Krispy Kreme (KKD) at Neutral; Going Forward, Market Share Erosion Seems Likely

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Janney Montgomery Scott initiates coverage on Krispy Kreme (NYSE: KKD) with a Neutral. PT $6.

JMS analyst says, "We view the potential positives for the company and its stock as relatively balancing the risks. Among the positive factors for the company and its stock are its highly-recognizable brand, sound strategic initiatives (including less relative dependence going forward on large factory stores), and sizable international growth opportunities. Risks include the possibility of continued market-share losses, rising commodity costs, and rising fuel prices."

For more ratings news on Krispy Kreme click here and for the rating history of Krispy Kreme click here.

Shares of Krispy Kreme closed at $5.40 yesterday, with a 52 week range of $3.25-$8.14.

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