Brigantine Advisors Starts Apple (AAPL) at Buy

January 4, 2011 9:47 AM EST Send to a Friend
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Price: $433.26 -0.3%

Rating Summary:
    52 Buy, 12 Hold, 1 Sell

Rating Trend: = Flat

Today's Overall Ratings:
    Up: 11 | Down: 35 | New: 23
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Brigantine Advisors initiates coverage on Apple (NASDAQ: AAPL) with a Buy rating and $400 price target.

The firm states, "On a seemingly unstoppable roll, Apple has introduced winning consumer electronics products beyond personal computers since the October 2001 launch of the iPod. We understand the newly renovated MacBook Air drew intense consumer interest during the recent holiday season, and could not only drive Apple's computer market share, but could also reset the bar for Mac design going forward. And as we've noted in our previous coverage of Apple, the company's products stand as some of the most widely imitated, and imitation remains the greatest form of flattery. We see continued strong growth on the superlative industrial design of Apple's products coupled by the thin market share the company now commands in each of its major segments outside of music. We are initiating coverage with a Buy rating and setting a $400 price target."

For more ratings news on Apple click here and for the rating history of Apple click here.

Shares of Apple closed at $329.57 yesterday, with a 52 week range of $188.68-$332.50.


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