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Nexstar Broadcasting (NXST) Appoints Rick Rogala as Senior Vice President of Sales

December 5, 2011 4:02 PM EST
NXST Hot Sheet
Overall Analyst Rating:
    SELL (= Flat)

Revenue Growth %: +19.7%
Nexstar Broadcasting Group, Inc. (NASDAQ: NXST) announced today that Rick Rogala has been named Senior Vice President of Sales, a new position at the company. Mr. Rogala’s appointment highlights Nexstar’s commitment to enhance the customer experience and foster positive relationships with clients and advertising partners across its on-air and digital platforms while supporting the Company’s goals for growth. The appointment is effective immediately, and Mr. Rogala will report to Timothy Busch, Co-Chief Operating Officer of Nexstar Broadcasting.

Since 2009 Rogala served as Senior Vice President and Regional Manager at Nexstar with oversight of operations in eleven markets. These responsibilities will be assumed by Timothy Busch and Brian Jones, Nexstar’s Co-Chief Operating Officers. In his new role, Mr. Rogala will develop and implement new sales strategies and analytics to optimize the value of Nexstar’s on-air and online inventory and will work across the Nexstar organization with the Company’s managers, sales force and e-Media teams to administer policies and procedures to further enhance the effectiveness of the Company’s sales operations.


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