Bon-Ton (BONT) Vice Chair Buccina Retires; New Marketing Chief Named

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The Bon-Ton Stores, Inc. (Nasdaq: BONT) announced that after 20 years with the Company, Tony Buccina has stated his intention to retire as Vice Chairman, President – Merchandising, effective February 15, 2013. The Company will commence a search for a new Chief Merchandising Officer during this period.

Additionally, the Company announced the appointment of Luis Fernandez, 44, to the newly created position of Executive Vice President and Chief Marketing Officer of the Company, effective May 7, 2012, reporting to Mr. Hoffman. Mr. Fernandez will have responsibility for Sales Promotion and Marketing and eCommerce.

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