Arbitron (ARB) Appoints Manish Bhatia as EVP of New Product Innovation

August 28, 2012 4:39 PM EDT Send to a Friend
Arbitron Inc. (NYSE: ARB) announced today that Manish Bhatia has joined the company in the newly created position of Executive Vice President, New Product Innovation. Mr. Bhatia will report to Sean Creamer, Executive Vice President and Chief Operating Officer of Arbitron.

Since 2010, Mr. Bhatia had been President and Chief Executive Officer for Symphony Advanced Media, a Silicon Valley-based startup serving advertisers with cross-media insights.

From 2007 until 2010, Mr. Bhatia held senior positions at The Nielsen Company focused on advanced TV, online, mobile, and social media measurement. As President, Advanced TV Services from 2009-2010, he led efforts to leverage set-top box tuning data to create new insights into television audience behavior.


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