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Twitter (TWTR) Inks Deal with Sky Sports for Premier League Content

July 27, 2016 9:30 AM EDT

Twitter (NYSE: TWTR) is said to have entered a deal with Sky Sports over Premier League content.

According to Sky News, the deal between the two will cover goals and highlights from Premier League soccer matches. Content will be available in the U.K. and Ireland for the 2016/17 season.

Content will be made available over the @SkyFootball account.

One Twitter rep commented, We can't think of a better way to continue the momentous summer of sport on Twitter than live Premier League video clips ... Sky Sports are incredibly innovative on Twitter so it seemed like a natural fit to work with them to bring fans the most sought after action in sport, in an instant.



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