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No Delay to Netflix (NFLX) Appearing on Nintendo's Hot-Selling Wii U Console

November 19, 2012 8:47 AM EST Send to a Friend
Netflix (Nasdaq: NFLX) shares are ticking a little higher Monday amid reports that its app was made immediately available on the new Nintendo Wii U console.

Recent chatter had the Wii U experiencing a delay on apps like Netflix, Hulu Plus, Google's (Nasdaq: GOOG) YouTube, and Amazon's (Nasdaq: AMZN) Instant Video. Today, however, Netflix said reports were wrong and there would be no delay with its app on the Wii U.

The following is from Netflix' official blog post (scribed by Director of Product Innovation Chris Jaffe on Sunday, November 18, 2012): "Netflix is available today on the Wii U home screen with the Wii U launch in the US and Canada. Netflix members can sign-in for full access. If you are not yet a Netflix member, you can learn more and sign-up for a free trial right on the Wii U.

"The Netflix experience on the Wii U system was designed to take advantage of the console’s unique two-screen experience with up to 1080p HDTV and the Wii U GamePad for the best browsing and viewing experience.

"When browsing, movies and TV shows and detailed information are shown on both the TV and GamePad so everyone in the room can see all of the TV shows and movies available.

"Scrolling or browsing is shown both on the TV and GamePad. All traditional controls are accessible on the GamePad such as play, episode selection, rating capability, and add to queue. Key functions like Play are accessible by both touching the screen or using the buttons on the GamePad. At the bottom of the screen is the primary navigation which provides access to Search and Netflix Just for Kids."

(The full blog post is here.)

Netflix is up about 1.7 percent in early trading.




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