Netflix (NFLX) Quietly Brings Back DVD-Only Plan
Netflix's (Nasdaq: NFLX) relationship with its DVD business is sketchier than a 40 year old with seasons 1 - 5 of "Barney the Dinosaur" on Blu-ray. There's more twists and turns than a Bavarian pretzel factory. Netflix to its DVD business is like watching Steve Buscemi in a title role...it is great at first but you just know its going to break down about half way through. There's more flip-flopping at Netflix than Shamu at a Sea World extravaganza.
According to its main website, Netflix is back to charging $8 per month for its DVD-only service. This time, there's no announcement about it (smart Reed!), simply a posting on the official Netflix blog.
The statement says, in part, "Starting today, our DVD and Blu-Ray loving audience can now easily sign up for a DVD only plan. Starting at just $7.99/month, you can enjoy around 100,000 titles on DVD.
We are also offering a 1 month free trial for eligible customers." No word on how to check if users are eligible. Maybe if you previously canceled your DVD-only account in a fit of rage... you're eligible.
Just remember, Netflix previously professed it was aiming to focus more attention on its streaming-only business because DVDs were dead. The company then reversed that story when customers complained.
Shares are down about 0.4 percent at the start of trade Friday.
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According to its main website, Netflix is back to charging $8 per month for its DVD-only service. This time, there's no announcement about it (smart Reed!), simply a posting on the official Netflix blog.
The statement says, in part, "Starting today, our DVD and Blu-Ray loving audience can now easily sign up for a DVD only plan. Starting at just $7.99/month, you can enjoy around 100,000 titles on DVD.
We are also offering a 1 month free trial for eligible customers." No word on how to check if users are eligible. Maybe if you previously canceled your DVD-only account in a fit of rage... you're eligible.
Just remember, Netflix previously professed it was aiming to focus more attention on its streaming-only business because DVDs were dead. The company then reversed that story when customers complained.
Shares are down about 0.4 percent at the start of trade Friday.
Get immediate access to market moving news and alerts with StreetInsider.com Premium - FREE TRIAL!
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