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Facebook (FB) Jumps Higher as it Moves to Monetize Instagram

December 18, 2012 3:30 PM EST
Shares of Facebook, Inc. (NASDAQ: FB) are ramping Tuesday amid signs the company is moving to monetize Instagram.

Today, the company made changes to the Terms of Use, which will go into effective on January 16, 2013. Among changes, the company noted that: To help us deliver interesting paid or sponsored content or promotions, you agree that a business or other entity may pay us to display your username, likeness, photos (along with any associated metadata), and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you.

All the updated Terms of Use can be found here.

As would be expected, the update has caused some outrage on the web. Still for investors it may be positive as the company makes moves to monetize the popular service it paid $1 billion for, a potential 2013 catalyst for the stock.

In addition to the terms news, the U.S. house has passed the Netflix (NASDAQ: NFLX), Facebook (NASDAQ: FB) video-sharing bill, which will now go to the Senate.

Shares of FB are up 3.6 percent to $27.71.


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