Apple (AAPL) Shares Higher Ahead of iPad Event; Here's What To Expect

March 7, 2012 10:03 AM EST
Today is the day Apple (Nasdaq: AAPL) fan boys and shareholders have been awaiting... the introduction of the new iPad 3. At 10AM local time, or 1PM ET, today Apple will be holding its iPad event - "We have something you really have to see. And touch."

While no one outside Apple knows the exact specs, here is what rumors suggest:

  • Device could be called iPad HD, instead of iPad 3.
  • It will have much sharper retina display
  • It will be available in stores on March 16
  • It will sport a quad-core A6 processor
  • support LTE wireless broadband
  • rumors of a iPad mini
  • lower price on iPad 2
  • an updated AppleTV set-top box that can support video up to 1080p, with a faster chip.
Investors of course are wondering what the stock price will do after the announcement, especially given the 32 percent run-up since the start of the year.

According to analysis by Deutsche Bank, shares are normally 0.1 percent lower one day after an iPhone or iPad announcement, 0.3 percent higher 7 days after and 1.5 percent lower 30 days after.

The firm said despite worries that shares will see a "sell the news" reaction, Apple should be owned through any product announcement-related price volatility.

Shares of Apple are up 0.7 percent at 10AM ET.

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