Apple (AAPL) May Debut Lower-Cost iPhone to Capture More Emerging Market Share

January 8, 2013 7:51 AM EST Send to a Friend
Given the recent success with the iPad mini in China, Apple (Nasdaq: AAPL) might be pushing forward with a lower-cost iPhone to capture more of the world's largest smartphone market in coming months.

According to Digitimes, Apple's more-affordable iPhone will have a larger 5-inch display and possibly a new design.

Powering the device might be chips from Qualcomm (Nasdaq: QCOM). The tech giant recently released a dual-core MSM8960 and the quad-core APQ8064 for the low- to medium-range market. The chips would bolster margins as well as allow an entry-level iPhone to perform as well as many would expect an Apple device should.

CEO Tim Cook is currently in China meeting with higher-ups into the holiday season. One of the reasons might be to ease tension as Apple aims to keep workers working during a period when migrant workers generally return home. Demand for the iPhone 5 and iPad mini is still robust and Apple can hardly afford to put production on hold right now.

Shares are indicated for a higher open Tuesday.


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