Amplify Snack Brands (BETR) Prices 15M Common Stock IPO at $18/Share, Above Expected Range

Amplify Snack Brands, Inc. (NYSE: BETR)(“Amplify” or the “Company”) announced today the pricing of its initial public offering (IPO) of 15,000,000 shares of common stock to be sold by certain stockholders of Amplify at a public offering price of $18.00. The shares are expected to begin trading on the New York Stock Exchange under the symbol “BETR” beginning on August 5, 2015. The selling stockholders have also granted the underwriters a 30-day option to purchase up to 2,250,000 additional shares of common stock. The offering is expected to close on August 10, 2015, subject to customary closing conditions.

*** The company was previously looking for a pricing range of $14 - $16 per share.

All shares are being sold by existing stockholders, including certain directors and officers of the Company. Amplify will not receive any of the proceeds from the offering.

Goldman, Sachs & Co., Jefferies, Credit Suisse and SunTrust Robinson Humphrey are acting as joint book-running managers for the offering. William Blair and Piper Jaffray are acting as co-managers

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