Elite Pharmaceutical (ELI) and ECR Launch Second Once-Daily Antihistamine
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Elite Pharmaceutical, Inc.'s (AMEX: ELI) marketing partner, ECR Pharmaceuticals, has launched Elite's second once-a-day allergy product, under ECR's brand LODRANE 24D, an extended release formulation of brompheniramine maleate and pseudoephedrine HCl.
Lodrane 24D utilizes Elite's proprietary extended release technology to provide once-daily dosing of an effective, low-sedating antihistamine combined with a decongestant.
Elite Pharmaceuticals will manufacture the product and will receive a royalty on product revenues. The current U.S. allergy market exceeds $3 billion.
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