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UPDATE: Ford Motor (F) U.S. Light-Vehicle Sales Fell 8.8% in August, Missing Estimates

September 1, 2016 9:16 AM EDT
(Updated - September 1, 2016 9:18 AM EDT)

Lincoln sales rose 7 percent in the U.S. in August versus a year ago with 9,243 vehicles sold, while Ford Motor Company vans reached best-ever August sales with 20,355 vehicles sold. Overall U.S. company sales totaled 214,482 vehicles, an 8 percent decline.

Retail sales totaled 168,543 vehicles for the month – an 8 percent decrease. Fleet sales of 45,939 vehicles, including daily rental, commercial and government segments, were down 10 percent.

(NOTE: Ford Brand sales fell 8.8 percent, versus a drop of 8.2 percent expected by analysts.)

Lincoln’s retail sales grew 10 percent, thanks to a 55 percent retail increase in Lincoln MKX sales and an 8 percent uptick in MKZ retail sales.

“Strong sales of high-end Lincoln vehicles and Ford SUVs also helped us continue outpacing the industry in average transaction pricing, which increased $1,200 versus a year ago,” said Mark LaNeve, Ford vice president, U.S. Marketing, Sales and Service. “Vans continue to be a bright spot for Ford – a consistent growth story for us this year.”

August’s record van sales were up 13 percent versus a year ago, driven largely by Ford Transit gaining 17 percent, with 11,993 vehicles sold.

Total truck sales were down 2 percent, with 88,372 vehicles sold. Ford F-Series sales of 66,946 trucks mark a 6 percent decline – and F-Series’ best retail month of the year.

FORD MOTOR COMPANY AUGUST 2016 U.S. SALES

August

%

Year-To-Date

%

2016

2015

Change

2016

2015

Change

SALES BY BRAND
Ford 205,239 225,601 -9.0 1,712,371 1,685,305 1.6
Lincoln 9,243 8,636 7.0 71,638 65,284 9.7
Total Vehicles 214,482 234,237 -8.4 1,784,009 1,750,589 1.9
SALES BY TYPE
Cars 52,148 69,877 -25.4 503,275 565,341 -11.0
SUVs 73,962 74,590 -0.8 573,758 540,118 6.2
Trucks 88,372 89,770 -1.6 706,976 645,130 9.6
Total Vehicles 214,482 234,237 -8.4 1,784,009 1,750,589 1.9
FORD BRAND
Fiesta 4,946 5,892 -16.1 34,577 46,872 -26.2
Focus 11,772 16,321 -27.9 128,889 150,427 -14.3
C-MAX 1,586 2,224 -28.7 13,721 15,325 -10.5
Fusion 19,052 28,270 -32.6 189,892 206,533 -8.1
Taurus 2,531 3,447 -26.6 24,456 27,485 -11.0
Police Interceptor Sedan 883 603 46.4 6,413 6,532 -1.8
Mustang 8,299 9,997 -17.0 80,829 86,769 -6.8
Ford Cars 49,069 66,754 -26.5 478,777 539,943 -11.3
Escape 28,061 28,870 -2.8 209,699 204,539 2.5
Edge 11,204 11,832 -5.3 92,754 85,447 8.6
Flex 1,828 1,303 40.3 15,440 13,796 11.9
Explorer 18,294 21,658 -15.5 147,246 152,523 -3.5
Police Interceptor Utility 2,686 2,013 33.4 22,033 16,933 30.1
Expedition 5,725 3,401 68.3 39,446 26,994 46.1
Ford SUVs 67,798 69,077 -1.9 526,618 500,232 5.3
F-Series 66,946 71,332 -6.1 527,847 494,800 6.7
E-Series 4,716 3,823 23.4 36,122 35,048 3.1
Transit 11,993 10,263 16.9 101,808 75,931 34.1
Transit Connect 3,646 3,995 -8.7 31,039 32,975 -5.9
Heavy Trucks 1,071 357 200.0 10,160 6,376 59.3
Ford Trucks 88,372 89,770 -1.6 706,976 645,130 9.6
Ford Brand 205,239 225,601 -9.0 1,712,371 1,685,305 1.6
LINCOLN BRAND
MKZ 2,754 2,571 7.1 20,415 20,473 -0.3
MKS 325 552 -41.1 4,083 4,925 -17.1
Lincoln Cars 3,079 3,123 -1.4 24,498 25,398 -3.5
MKC 2,451 2,411 1.7 16,700 16,198 3.1
MKX 2,643 1,763 49.9 20,388 13,031 56.5
MKT 273 285 -4.2 2,690 2,979 -9.7
Navigator 797 1,054 -24.4 7,362 7,678 -4.1
Lincoln SUVs 6,164 5,513 11.8 47,140 39,886 18.2
Lincoln Brand 9,243 8,636 7.0 71,638 65,284 9.7


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